/* ============================================================
   FONTS (brand book v3: Unbounded says it, Plex explains it)
============================================================ */
@font-face {
  font-family: 'Unbounded';
  src: url('../assets/fonts/Unbounded/unbounded-latin-400-normal.woff2') format('woff2');
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Unbounded';
  src: url('../assets/fonts/Unbounded/unbounded-latin-500-normal.woff2') format('woff2');
  font-weight: 500;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Unbounded';
  src: url('../assets/fonts/Unbounded/unbounded-latin-700-normal.woff2') format('woff2');
  font-weight: 700;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'IBM Plex Sans';
  src: url('../assets/fonts/IBMPlexSans/ibm-plex-sans-latin-400-normal.woff2') format('woff2');
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'IBM Plex Sans';
  src: url('../assets/fonts/IBMPlexSans/ibm-plex-sans-latin-400-italic.woff2') format('woff2');
  font-weight: 400;
  font-style: italic;
  font-display: swap;
}
@font-face {
  font-family: 'IBM Plex Sans';
  src: url('../assets/fonts/IBMPlexSans/ibm-plex-sans-latin-500-normal.woff2') format('woff2');
  font-weight: 500;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'IBM Plex Sans';
  src: url('../assets/fonts/IBMPlexSans/ibm-plex-sans-latin-600-normal.woff2') format('woff2');
  font-weight: 600;
  font-style: normal;
  font-display: swap;
}


/* ============================================================
   CUSTOM PROPERTIES
============================================================ */
:root {
  /* Brand colors */
  --color-paper:  #DFEAE8; /* Platinum */
  --color-bone:   #EDF2F0; /* Vapour */
  --color-sand:   #D4D5C9; /* Eon */
  --color-ink:    #0D191D; /* Ink */
  --color-clay:   #6E7A3F; /* Olive (was clay) */
  --color-forest: #273B41;
  --color-slate:  #455F67; /* Deep Slate */

  /* Fonts */
  --font-serif:  'Unbounded', 'Arial Black', sans-serif; /* display */
  --font-sans:   'IBM Plex Sans', system-ui, sans-serif;
  --font-mono:   'IBM Plex Sans', system-ui, sans-serif;

  /* Type scale */
  --text-h1:      clamp(36px, 5vw, 64px);
  --text-h2:      clamp(28px, 3.5vw, 48px);
  --text-body-lg: clamp(15px, 1.1vw, 18px);
  --text-body:    clamp(14px, 1vw, 16px);
  --text-label:   clamp(11px, 0.85vw, 13px);

  /* Spacing */
  --nav-height:       80px;
  --nav-pill-px:      32px;
  --section-px:       clamp(20px, 5vw, 96px);
  --content-max:      1200px;

  /* Radius */
  --radius-pill:  999px;
  --radius-card:  16px;
  --radius-btn:   10px;

  /* Transitions */
  --ease-out:     cubic-bezier(0.22, 1, 0.36, 1);

  /* Brand book v3 */
  --ash:      #C3C8C0;
  --eon:      #D4D5C9;
  --platinum: #DFEAE8;
  --vapour:   #EDF2F0;
  --tranquil: #8F9B95;
  --mineral:  #B1B7AD;
  --glacier:  #AECBDC;
  --void:     #05090A;
  --hair:     #273B41;
  --deep-slate: #455F67;
  --blue-blood: #6A7E80;
  --olive:    #6E7A3F;
  --olive-lt: #A3B06A;
  --olive-dk: #4E5729;
  --panel:    #13242A;
}


/* ============================================================
   RESET & BASE
============================================================ */
*, *::before, *::after {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

html {
  scroll-behavior: smooth;
  -webkit-text-size-adjust: 100%;
}

body {
  font-family: var(--font-sans);
  font-weight: 400;
  color: var(--color-ink);
  background-color: var(--color-bone);
  line-height: 1.5;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

img {
  display: block;
  max-width: 100%;
  height: auto;
}

a {
  color: inherit;
  text-decoration: none;
}

ul {
  list-style: none;
}

button {
  background: none;
  border: none;
  cursor: pointer;
  font: inherit;
  color: inherit;
}


/* ============================================================
   SCROLL ANIMATIONS
============================================================ */
.animate-fade-up {
  opacity: 0;
  transform: translateY(28px);
  transition: opacity 0.7s var(--ease-out), transform 0.7s var(--ease-out);
}

.animate-fade-up.is-visible {
  opacity: 1;
  transform: translateY(0);
}

/* data-reveal: used for sticky-scroll sections (why-youtube)
   — triggered by the outer section entering the viewport, not
     individual elements, matching the original design exactly.   */
[data-reveal] {
  opacity: 1;
  transform: translateY(0);
  transition: opacity 0.6s ease, transform 0.6s ease;
}
[data-reveal].visible {
  opacity: 1;
  transform: translateY(0);
}

.js-enabled [data-reveal] {
  opacity: 0;
  transform: translateY(14px);
}

#why-youtube [data-reveal] {
  opacity: 1 !important;
  transform: none !important;
}

/* Staggered delays */
[data-delay="0"]   { transition-delay: 0ms; }
[data-delay="60"]  { transition-delay: 60ms; }
[data-delay="80"]  { transition-delay: 80ms; }
[data-delay="120"] { transition-delay: 120ms; }
[data-delay="160"] { transition-delay: 160ms; }
[data-delay="180"] { transition-delay: 180ms; }
[data-delay="240"] { transition-delay: 240ms; }
[data-delay="320"] { transition-delay: 320ms; }
[data-delay="400"] { transition-delay: 400ms; }
[data-delay="480"] { transition-delay: 480ms; }


/* ============================================================
   BUTTONS
============================================================ */
.btn-cta {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  background-color: var(--color-clay);
  color: #fff;
  font-family: var(--font-mono);
  font-weight: 400;
  font-size: var(--text-label);
  letter-spacing: 0.01em;
  padding: 10px 20px;
  border-radius: var(--radius-pill);
  white-space: nowrap;
  transition: background-color 0.2s ease, transform 0.15s ease;
}

.btn-cta:hover {
  background-color: #5C6634;
  transform: translateY(-1px);
}

.btn-cta:active {
  transform: translateY(0);
}

.btn-dot {
  font-size: 10px;
  line-height: 1;
  opacity: 0.85;
}


/* ============================================================
   NAVBAR
============================================================ */
.nav-wrapper {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 100;
  display: flex;
  justify-content: center;
  padding: 18px var(--section-px);
  /* Start transparent, JS adds .nav--scrolled */
  pointer-events: none;
}

.nav-wrapper.nav--scrolled .nav-pill {
  box-shadow: 0 4px 24px rgba(13, 25, 29, 0.06);
}

.nav-pill {
  pointer-events: all;
  display: flex;
  align-items: center;
  gap: 0;
  width: 100%;
  max-width: 1200px;
  background-color: var(--color-bone);
  border: 0.5px solid var(--color-slate);
  border-radius: var(--radius-pill);
  padding: 10px 14px 10px 20px;
  transition: box-shadow 0.3s ease;
}

/* Logo */
.nav-logo {
  display: flex;
  align-items: center;
  gap: 10px;
  flex-shrink: 0;
}

.nav-logo__mark {
  display: block;
  flex-shrink: 0;
  object-fit: contain;
}

.nav-logo__wordmark {
  font-family: var(--font-mono);
  font-weight: 400;
  font-size: 13px;
  letter-spacing: 0.02em;
  color: var(--color-ink);
  white-space: nowrap;
}

/* Nav links — grouped on the right with the CTA */
.nav-links {
  display: flex;
  align-items: center;
  gap: 32px;
  margin-left: auto;
}

.nav-link {
  font-family: var(--font-mono);
  font-weight: 400;
  font-size: 13px;
  letter-spacing: 0.02em;
  color: var(--color-slate);
  transition: color 0.2s ease;
  position: relative;
}

.nav-link::after {
  content: '';
  position: absolute;
  bottom: -2px;
  left: 0;
  right: 0;
  height: 1px;
  background-color: var(--color-ink);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.25s var(--ease-out);
}

.nav-link:hover {
  color: var(--color-ink);
}

.nav-link:hover::after {
  transform: scaleX(1);
}

/* Desktop CTA */
.nav-cta {
  flex-shrink: 0;
  margin-left: 24px;
}

/* Hamburger */
.nav-hamburger {
  display: none;
  flex-direction: column;
  justify-content: center;
  align-items: center;
  gap: 5px;
  width: 40px;
  height: 40px;
  border-radius: 50%;
  transition: background-color 0.2s ease;
}

.nav-hamburger:hover {
  background-color: rgba(13, 25, 29, 0.06);
}

.hamburger-line {
  display: block;
  width: 20px;
  height: 1.5px;
  background-color: var(--color-ink);
  border-radius: 2px;
  transition: transform 0.25s ease, opacity 0.2s ease;
}


/* ============================================================
   MOBILE MENU
============================================================ */
.mobile-menu {
  position: fixed;
  inset: 0;
  z-index: 200;
  background-color: rgba(13, 25, 29, 0.4);
  backdrop-filter: blur(4px);
  -webkit-backdrop-filter: blur(4px);
  display: flex;
  align-items: flex-start;
  justify-content: center;
  padding: 18px var(--section-px);
  opacity: 0;
  pointer-events: none;
  transition: opacity 0.25s ease;
}

.mobile-menu:not([hidden]) {
  opacity: 1;
  pointer-events: all;
}

.mobile-menu[hidden] {
  display: flex; /* override browser hidden to allow transition */
  visibility: hidden;
}

.mobile-menu__inner {
  width: 100%;
  max-width: 600px;
  background-color: var(--color-bone);
  border: 0.5px solid var(--color-slate);
  border-radius: 28px;
  padding: 20px 24px 28px;
  transform: translateY(-12px);
  transition: transform 0.3s var(--ease-out);
}

.mobile-menu:not([hidden]) .mobile-menu__inner {
  transform: translateY(0);
}

.mobile-menu__header {
  display: flex;
  align-items: center;
  justify-content: space-between;
}

.mobile-menu__close {
  font-size: 16px;
  color: var(--color-ink);
  width: 36px;
  height: 36px;
  display: flex;
  align-items: center;
  justify-content: center;
  border-radius: 50%;
  transition: background-color 0.2s ease;
}

.mobile-menu__close:hover {
  background-color: rgba(13, 25, 29, 0.06);
}

.mobile-menu__divider {
  height: 0.5px;
  background-color: var(--color-slate);
  opacity: 0.3;
  margin: 16px 0;
}

.mobile-menu__links {
  display: flex;
  flex-direction: column;
  gap: 4px;
  margin-bottom: 20px;
}

.mobile-menu__link {
  font-family: var(--font-mono);
  font-size: 16px;
  color: var(--color-slate);
  padding: 10px 4px;
  display: block;
  transition: color 0.2s ease;
}

.mobile-menu__link:hover {
  color: var(--color-ink);
}

.mobile-menu__cta {
  width: 100%;
  justify-content: center;
  font-size: 14px;
  padding: 14px 20px;
}


/* ============================================================
   HERO
============================================================ */
.hero {
  position: relative;
  background-color: var(--color-bone);
  overflow: hidden;
  padding-top: calc(var(--nav-height) + 48px);
  padding-bottom: 96px;
}

/* Topographic BG lines */
.hero__topo {
  position: absolute;
  inset: 0;
  pointer-events: none;
  z-index: 0;
  overflow: hidden;
}

.topo-img {
  position: absolute;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: top left;
}

/* Desktop file on by default, mobile file hidden */
.topo-img--mobile  { display: none; }
.topo-img--desktop { display: block; }

/* Inner content */
.hero__inner {
  position: relative;
  z-index: 1;
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  max-width: var(--content-max);
  margin: 0 auto;
  padding: 0 var(--section-px);
  gap: 0;
}

/* Eyebrow badge */
.hero__eyebrow {
  margin-bottom: clamp(24px, 2.2vw, 36px);
}

.eyebrow-badge {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  background-color: var(--color-ink);
  color: #fff;
  font-family: var(--font-mono);
  font-size: 12px;
  font-weight: 400;
  letter-spacing: 0.04em;
  padding: 8px 16px 8px 20px;
  border-radius: var(--radius-pill);
}

.eyebrow-badge__arrow {
  display: flex;
  align-items: center;
  color: #fff;
  flex-shrink: 0;
}

.eyebrow-badge__arrow svg circle {
  stroke: rgba(255,255,255,0.4);
}

.eyebrow-badge__arrow svg path {
  stroke: #fff;
}

/* Copy block */
.hero__copy {
  width: 100%;
  max-width: min(1400px, 92vw);
  margin: 0 auto;
}

/* Headline */
.hero__headline {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(3.5rem, 5vw, 6rem);
  line-height: 0.95;
  letter-spacing: -0.04em;
  color: var(--color-ink);
  max-width: none;
  margin: 0 0 clamp(16px, 1.6vw, 24px);
  text-wrap: balance;
  display: flex;
  flex-direction: column;
  gap: 0.1em;
}

.hero__line {
  display: block;
}

.hero__line--3 {
  font-size: 0.9em;
}

.hero__accent {
  font-style: normal;
  color: var(--color-clay);
}

.hero__br--desktop { display: none; }

@media (min-width: 1200px) {
  .hero__headline .hero__line {
    white-space: nowrap;
  }
}

/* Sub-copy */
.hero__sub {
  font-family: var(--font-sans);
  font-weight: 400;
  font-size: clamp(15px, 1.1vw, 19px);
  line-height: 1.62;
  color: var(--color-slate);
  max-width: 900px;
  margin: 0 auto clamp(34px, 3vw, 48px);
}

/* VSL video */
.hero__video {
  width: 100%;
  max-width: 680px;
  margin-bottom: 32px;
}

.hero__vsl-wrap {
  width: 100%;
  background: #0A1417;
  border-radius: 20px;
  padding: 20px;
  box-shadow: 0 20px 60px rgba(0, 0, 0, 0.35);
  transition: transform 0.35s ease, box-shadow 0.35s ease;
}

.hero__vsl-wrap:hover {
  transform: translateY(-5px);
  box-shadow: 0 32px 80px rgba(0, 0, 0, 0.45);
}

.loom-frame {
  position: relative;
  width: 100%;
  aspect-ratio: 16 / 9;
  border-radius: 12px;
  overflow: hidden;
  background: #0A1417;
  z-index: 1;
}

.loom-frame__embed {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  border: 0;
}

.video-player {
  position: relative;
  width: 100%;
  aspect-ratio: 16 / 9;
  background-color: #0A1417;
  border-radius: 14px;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 14px;
  cursor: pointer;
  overflow: hidden;
  box-shadow: 0 8px 40px rgba(13, 25, 29, 0.18);
  transition: transform 0.25s var(--ease-out), box-shadow 0.25s ease;
}

.video-player:hover {
  transform: translateY(-2px);
  box-shadow: 0 12px 48px rgba(13, 25, 29, 0.24);
}

.video-player__play {
  display: flex;
  align-items: center;
  justify-content: center;
  opacity: 0.85;
  transition: opacity 0.2s ease, transform 0.2s ease;
}

.video-player:hover .video-player__play {
  opacity: 1;
  transform: scale(1.08);
}

.video-player__label {
  font-family: var(--font-mono);
  font-size: 13px;
  font-weight: 400;
  letter-spacing: 0.08em;
  color: rgba(255,255,255,0.5);
}

/* Trust bar */
.hero__trust {
  display: flex;
  align-items: center;
  gap: 14px;
}

.trust-label {
  font-family: var(--font-mono);
  font-size: 12px;
  font-weight: 400;
  letter-spacing: 0.04em;
  color: var(--color-slate);
}

.trust-avatars {
  display: flex;
  align-items: center;
}

.trust-avatar {
  width: 36px;
  height: 36px;
  border-radius: 50%;
  object-fit: cover;
  border: 2px solid var(--color-bone);
  margin-left: -10px;
  transition: transform 0.2s ease;
}

.trust-avatar:first-child {
  margin-left: 0;
}

.trust-avatars:hover .trust-avatar {
  margin-left: -6px;
}

.trust-avatar:hover {
  transform: translateY(-3px);
  z-index: 2;
  position: relative;
}


/* ============================================================
   RESPONSIVE — TABLET (768px – 1199px)
============================================================ */
@media (min-width: 768px) and (max-width: 1199px) {
  .nav-pill {
    max-width: 720px;
  }

  .hero__copy {
    max-width: min(980px, 94vw);
  }

  .hero__headline {
    font-size: clamp(32px, 4.2vw, 44px);
    line-height: 1.1;
  }

  .hero__video {
    max-width: 600px;
  }
}


/* ============================================================
   RESPONSIVE — MOBILE (< 768px)
============================================================ */
@media (max-width: 767px) {
  :root {
    --section-px: 20px;
    --nav-height: 72px;
  }

  /* Nav pill on mobile: full width, tighter */
  .nav-wrapper {
    padding: 14px 16px;
  }

  .nav-pill {
    max-width: 100%;
    padding: 10px 10px 10px 16px;
    gap: 0;
    border-radius: 28px;
  }

  /* Hide desktop nav links + CTA, show hamburger */
  .nav-links,
  .nav-cta {
    display: none;
  }

  .nav-hamburger {
    display: flex;
    margin-left: auto;
  }

  /* Hero */
  .hero {
    padding-top: calc(var(--nav-height) + 36px);
    padding-bottom: 60px;
  }

  .hero__inner {
    gap: 0;
  }

  .hero__eyebrow {
    margin-bottom: 28px;
  }

  .hero__headline {
    font-size: clamp(32px, 9vw, 44px);
    line-height: 1.1;
    margin-bottom: 16px;
  }

  .hero__line {
    display: inline;
  }

  .hero__sub {
    margin-bottom: 32px;
    font-size: 14px;
  }

  .hero__video {
    max-width: 100%;
    margin-bottom: 24px;
  }

  .trust-label {
    font-size: 11px;
  }

  .trust-avatar {
    width: 32px;
    height: 32px;
  }

  /* Mobile menu visibility */
  .mobile-menu[hidden] {
    visibility: hidden;
    opacity: 0;
  }

  /* Swap BG lines to mobile variant */
  .topo-img--desktop { display: none; }
  .topo-img--mobile  { display: block; object-position: top right; }

  /* Results section */
  .results {
    padding: 72px 0 96px;
  }

  .results__inner {
    padding: 0 20px;
  }

  .results__heading {
    font-size: clamp(34px, 9vw, 44px);
    margin-bottom: 28px;
  }

  .results__divider {
    margin-bottom: 48px;
  }

  .case-study {
    margin-bottom: 72px;
  }

  .profile-pill {
    padding: 8px 16px 8px 8px;
    margin-bottom: 24px;
  }

  .profile-pill__avatar {
    width: 44px;
    height: 44px;
  }

  .case-study__stat {
    font-size: clamp(26px, 7.5vw, 36px);
    margin-bottom: 20px;
  }
}


/* ============================================================
   WHY YOUTUBE SECTION
============================================================ */

/* Outer scroll container — 500vh gives ~100vh dwell per card */
.why-outer {
  position: relative;
  height: 500vh;
  background: #EDF2F0;
}

/* Sticky panel stays in viewport while outer scrolls */
.why-sticky {
  position: sticky;
  top: 0;
  height: 100vh;
  display: flex;
  align-items: center;
  padding: 48px 0;
  overflow: hidden;
}

.why-container {
  width: 100%;
  max-width: 1200px;
  margin: 0 auto;
  padding: 0 48px;
  display: grid;
  grid-template-columns: 1fr 1.05fr;
  gap: 64px;
  align-items: center;
}

/* ── Left column ── */
.why-left,
why-left {
  display: flex;
  flex-direction: column;
}

.why-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-family: var(--font-mono);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--color-ink);
  border: 1px solid rgba(13, 25, 29, 0.2);
  padding: 6px 12px;
  border-radius: 21px;
  margin-bottom: 28px;
  align-self: flex-start;
}

.why-eyebrow::before {
  content: '';
  width: 4px;
  height: 4px;
  border-radius: 50%;
  background: var(--color-clay);
}

.why-title {
  font-family: var(--font-serif);
  font-size: clamp(40px, 5.2vw, 64px);
  font-weight: 400;
  font-style: normal;
  line-height: 1.05;
  color: var(--color-ink);
  margin-bottom: 18px;
  max-width: 520px;
}

.why-sub {
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 300;
  color: var(--color-slate);
  max-width: 420px;
  line-height: 1.6;
  margin-bottom: 44px;
}

/* ── Step list ── */
.why-steps {
  display: flex;
  flex-direction: column;
  border-top: 1px solid rgba(13, 25, 29, 0.08);
}

.why-step {
  display: flex;
  align-items: center;
  gap: 14px;
  padding: 18px 0;
  border-bottom: 1px solid rgba(13, 25, 29, 0.08);
  cursor: pointer;
}

.why-step__dot {
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: rgba(13, 25, 29, 0.2);
  flex-shrink: 0;
  transition: background 0.3s ease, transform 0.3s ease;
}

.why-step__num {
  font-family: var(--font-mono);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.14em;
  color: rgba(13, 25, 29, 0.35);
  min-width: 20px;
  transition: color 0.3s ease;
}

.why-step__label {
  font-family: var(--font-serif);
  font-size: 24px;
  font-weight: 400;
  color: rgba(13, 25, 29, 0.28);
  flex: 1;
  line-height: 1.1;
  transition: color 0.3s ease;
}

.why-step.active .why-step__dot  { background: var(--color-ink); transform: scale(1.3); }
.why-step.active .why-step__num  { color: var(--color-clay); }
.why-step.active .why-step__label { color: var(--color-ink); font-weight: 500; }
.why-step:hover .why-step__label { color: rgba(13, 25, 29, 0.6); }
.why-step.active:hover .why-step__label { color: var(--color-ink); }

/* ── CTA ── */
.why-cta {
  margin-top: 36px;
  align-self: flex-start;
}

/* ── Right: card stack ── */
.why-cards {
  position: relative;
  height: 560px;
  max-height: 75vh;
}

.why-card {
  position: absolute;
  inset: 0;
  background: var(--color-ink);
  border-radius: 14px;
  overflow: hidden;
  padding: 36px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  opacity: 0;
  transform: translateY(16px) scale(0.98);
  transition: opacity 0.5s ease, transform 0.5s ease;
  pointer-events: none;
  color: var(--color-paper);
}

.why-card.active {
  opacity: 1;
  transform: translateY(0) scale(1);
  pointer-events: auto;
}

/* Card top row: icon + (optional tag) */
.why-card__top {
  display: flex;
  align-items: center;
  justify-content: space-between;
  position: relative;
  z-index: 2;
}

.why-card__icon {
  width: 52px;
  height: 52px;
  border-radius: 12px;
  background: rgba(223, 234, 232, 0.08);
  border: 1px solid rgba(223, 234, 232, 0.12);
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--color-paper);
}

/* Decorative SVG layer */
.why-card__deco {
  position: absolute;
  inset: 0;
  z-index: 1;
  overflow: hidden;
  pointer-events: none;
}
.why-card__deco svg { display: block; width: 100%; height: 100%; }

/* Floating content card (bone bg) */
.why-card__body {
  position: relative;
  z-index: 2;
  background: var(--color-bone);
  color: var(--color-ink);
  border-radius: 12px;
  padding: 24px 26px;
  align-self: flex-start;
  max-width: 78%;
  box-shadow: 0 20px 60px rgba(0,0,0,0.35);
}

.why-card__body-title {
  font-family: var(--font-serif);
  font-size: 22px;
  font-weight: 400;
  line-height: 1.2;
  margin-bottom: 8px;
  color: var(--color-ink);
}

.why-card__body-text {
  font-family: var(--font-sans);
  font-size: 13.5px;
  font-weight: 300;
  color: var(--color-slate);
  line-height: 1.6;
}

/* Card 4 (10× content): body stretches full width, anchors to bottom */
.why-card[data-card="3"] { justify-content: flex-start; }
.why-card[data-card="3"] .why-card__body {
  max-width: 100%;
  align-self: stretch;
  margin-top: auto;
}
.why-card[data-card="3"] .why-card__body-text { max-width: 72%; }

/* Repurpose diagram inside card 4 */
.why-repurpose {
  display: flex;
  align-items: center;
  gap: 0;
  margin-top: 18px;
}

.why-repurpose__thumb {
  width: 110px;
  border-radius: 6px;
  box-shadow: 0 8px 24px rgba(0,0,0,0.5);
  display: block;
  flex-shrink: 0;
}

.why-repurpose__conn {
  width: 56px;
  height: 180px;
  flex-shrink: 0;
}

.why-repurpose__nodes {
  display: flex;
  flex-direction: column;
  gap: 0;
}

.why-repurpose__node {
  display: flex;
  align-items: center;
  gap: 8px;
  height: 36px;
  font-family: var(--font-sans);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 0.06em;
  color: var(--color-ink);
}

.why-repurpose__node-dot {
  width: 5px;
  height: 5px;
  border-radius: 50%;
  background: var(--color-clay);
  flex-shrink: 0;
}

/* Card 5 (Standard for Top Personal Brands): body and embed */
.why-card[data-card="4"] { justify-content: flex-start; }
.why-card[data-card="4"] .why-card__body {
  max-width: min(78%, 640px);
  align-self: flex-start;
  margin-top: auto;
}

.why-video-embed {
  position: relative;
  width: 100%;
  aspect-ratio: 16 / 9;
  max-height: 320px;
  margin: 12px 0 14px;
  border-radius: 10px;
  overflow: hidden;
  background: #000;
}
.why-video-embed iframe {
  width: 100%;
  height: 100%;
  border: none;
  display: block;
}

/* Card 5 — clickable thumbnail */
.why-video-thumb {
  display: block;
  position: relative;
  width: 100%;
  aspect-ratio: 16 / 9;
  max-height: 320px;
  margin: 12px 0 14px;
  border-radius: 10px;
  overflow: hidden;
  text-decoration: none;
}
.why-video-thumb__img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: transform 0.4s ease;
}
.why-video-thumb:hover .why-video-thumb__img {
  transform: scale(1.04);
}
.why-video-thumb__play {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  transition: opacity 0.25s ease;
}
.why-video-thumb__play svg circle {
  transition: fill 0.25s ease;
}
.why-video-thumb:hover .why-video-thumb__play svg circle {
  fill: rgba(0,0,0,0.72);
}

/* ── Mobile / tablet ── */
@media (max-width: 900px) {
  .why-outer  { height: auto; }
  .why-sticky { position: static; height: auto; padding: 72px 0; }
  .why-container { grid-template-columns: 1fr; gap: 40px; padding: 0 24px; }
  .why-cards  {
    display: grid;
    grid-template-areas: "stack";
    height: auto;
    max-height: none;
    background: #0D191D;
    padding: 32px 24px 40px;
    margin: 0 20px;
    border-radius: 20px;
    position: relative;
  }
  .why-card {
    grid-area: stack;
    position: relative;
    inset: auto;
    opacity: 0;
    transform: translateY(10px) scale(0.98);
    transition: opacity 0.4s ease, transform 0.4s ease;
    pointer-events: none;
  }
  .why-card.active {
    opacity: 1;
    transform: translateY(0) scale(1);
    pointer-events: auto;
  }
  .why-step__label { font-size: 20px; }
  .why-card__body  { max-width: 90%; }
  .why-card[data-card="4"] .why-card__body {
    max-width: 92%;
    padding: 18px;
  }
  .why-card[data-card="4"] .why-card__body-title {
    font-size: 20px;
  }
  .why-card[data-card="4"] .why-card__body-text {
    font-size: 12.5px;
    line-height: 1.5;
  }
  .why-card[data-card="4"] .why-video-embed {
    max-height: 220px;
    margin: 10px 0 12px;
  }
}

/* ── Mobile only (phone) ── */
@media (max-width: 640px) {
  /* Remove padding from sticky wrapper — sections handle their own */
  .why-sticky { padding: 0; }
  .why-container { gap: 0; padding: 0; }

  /* Light top section: header + steps */
  .why-left { padding: 56px 24px 44px; }

  /* Hide the desktop CTA (it's inside why-left, above the cards) */
  .why-left .why-cta { display: none; }

  /* Mobile CTA sits below the dark card block */
  .why-cta--mobile {
    display: flex;
    justify-content: flex-start;
    background: #EDF2F0;
    padding: 28px 24px 56px;
  }

  /* Step labels: tighter size for phones */
  .why-step { padding: 14px 0; }
  .why-step__label { font-size: 16px; }

  /* Card block: rounded dark rectangle with breathing room
     CSS grid stacking: all cards occupy the same cell so they're always
     rendered (no display:none reflow) and can animate via opacity/transform */
  .why-cards {
    display: grid;
    grid-template-areas: "stack";
    height: auto;
    max-height: none;
    background: #0D191D;
    padding: 32px 24px 40px;
    margin: 0 20px;
    border-radius: 20px;
    position: relative;
  }

  /* All cards in the same grid cell — inactive ones fade out */
  .why-card {
    grid-area: stack;
    position: relative;
    inset: auto;
    display: flex;
    opacity: 0;
    transform: translateY(10px) scale(0.98);
    transition: opacity 0.4s ease, transform 0.4s ease;
    pointer-events: none;
  }
  .why-card.active {
    opacity: 1;
    transform: translateY(0) scale(1);
    pointer-events: auto;
  }

  /* Card body: full width on phone */
  .why-card__body      { max-width: 100%; }
  .why-card[data-card="3"] .why-card__body-text { max-width: 100%; }
  .why-card[data-card="4"] .why-card__body {
    max-width: 100%;
    padding: 16px 18px;
  }
  .why-card[data-card="4"] .why-video-embed { max-height: 200px; }

  /* Hide the icon box inside each card */
  .why-card__top { display: none; }

  /* Repurpose diagram: scale down for narrow screens */
  .why-repurpose__thumb { width: 80px; }
  .why-repurpose__conn  { width: 40px; }
  .why-repurpose__node  { font-size: 10px; height: 30px; }
}

/* Hide mobile CTA on tablet/desktop */
@media (min-width: 641px) {
  .why-cta--mobile { display: none; }
}

/* ============================================================
   RESULTS SECTION
============================================================ */
.results {
  background: var(--color-paper);
  padding: 120px 0 160px;
}

.results__inner {
  max-width: 1200px;
  margin: 0 auto;
  padding: 0 40px;
}

.results__heading {
  font-family: var(--font-serif);
  font-size: clamp(44px, 5vw, 64px);
  font-weight: 400;
  color: var(--color-ink);
  text-align: center;
  line-height: 1.05;
  letter-spacing: -0.01em;
  margin: 0 0 48px;
}

.results__divider {
  width: 100%;
  height: 1px;
  background: rgba(13, 25, 29, 0.12);
  margin-bottom: 80px;
}

/* Case study block */
.case-study {
  margin-bottom: 100px;
}
.case-study:last-child {
  margin-bottom: 0;
  margin-top: 60px;
}

/* Profile pill */
.profile-pill {
  display: flex;
  align-items: center;
  gap: 16px;
  padding: 10px 24px 10px 10px;
  border: 1px solid rgba(13, 25, 29, 0.15);
  border-radius: 100px;
  margin-bottom: 36px;
  width: 100%;
  box-sizing: border-box;
}

.profile-pill__avatar {
  width: 56px;
  height: 56px;
  border-radius: 50%;
  object-fit: cover;
  flex-shrink: 0;
}

.profile-pill__name {
  display: block;
  font-family: var(--font-sans);
  font-size: 16px;
  font-weight: 600;
  color: var(--color-ink);
  line-height: 1.25;
}

.profile-pill__title {
  display: block;
  font-family: var(--font-sans);
  font-size: 14px;
  font-weight: 400;
  color: var(--color-slate);
  line-height: 1.4;
}

/* Stat line */
.case-study__stat {
  font-family: var(--font-sans);
  font-size: clamp(32px, 4vw, 52px);
  font-weight: 400;
  color: var(--color-ink);
  line-height: 1.15;
  letter-spacing: -0.02em;
  margin: 0 0 32px;
}

.stat-num {
  color: var(--color-clay);
}

/* Media row — dark card left, right stacked column */
.case-study__media {
  display: grid;
  grid-template-columns: 1.6fr 1fr;
  gap: 12px;
  margin-bottom: 12px;
  align-items: stretch;
}

.media-card--dark {
  background: #16262C;
  border-radius: 16px;
  overflow: hidden;
  padding: 20px 20px 0;
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
}

/* Analytics screenshot — fills dark card naturally (Victor) */
.media-card--dark img {
  width: 100%;
  height: auto;
  object-fit: cover;
  object-position: top center;
  border-radius: 8px 8px 0 0;
  display: block;
}

/* Victor analytics card: match Steven-style edge-to-edge visual */
.case-study--victor .media-card--dark {
  padding: 0;
  border-radius: 16px;
  overflow: hidden;
  display: flex;
}

.case-study--victor .media-card--dark img {
  width: 100%;
  height: 100%;
  object-fit: contain;
  object-position: center;
  border-radius: 0;
}

/* Right stacked column */
.media-right {
  display: flex;
  flex-direction: column;
  gap: 12px;
  height: 100%;
}

/* Base thumb style */
.media-right > .media-thumb {
  width: 100%;
  height: auto;
  display: block;
  border-radius: 12px;
  flex: none;
}

/* ── Steven: match original balanced split layout ── */
.case-study--steven .case-study__media {
  grid-template-columns: 1.65fr 1fr;
  gap: 20px;
  align-items: start;
}

.case-study--steven .media-card--dark {
  padding: 0;
  border-radius: 16px;
  overflow: hidden;
  display: flex;
  align-items: center;
  justify-content: center;
  background: #16262C;
}

.case-study--steven .media-card--dark img {
  width: 100%;
  height: auto;
  object-fit: contain;
  object-position: top center;
  border-radius: 0;
}

.case-study--steven .media-right {
  display: flex;
  flex-direction: column;
  gap: 20px;
  padding-top: 18px;
  min-height: 0;
}

.case-study--steven .media-right .media-thumb {
  width: 100%;
  height: auto;
  border-radius: 16px;
  display: block;
}

@media (max-width: 900px) {
  .case-study--steven .case-study__media {
    grid-template-columns: 1fr;
    gap: 12px;
  }

  .case-study--steven .media-right {
    padding-top: 0;
    gap: 12px;
  }

  .case-study--steven .media-right .media-thumb {
    height: auto;
  }
}

.media-card--light {
  background: var(--color-bone);
  border-radius: 16px;
  padding: 20px;
  display: flex;
  align-items: center;
  justify-content: center;
}

.media-card--light img {
  width: 100%;
  border-radius: 8px;
  box-shadow: 0 2px 16px rgba(13, 25, 29, 0.08);
  display: block;
}

/* 2-col thumbnail grid (Victor) */
.media-thumbs-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 12px;
}

.media-thumb {
  width: 100%;
  border-radius: 12px;
  display: block;
}

/* KPI stat boxes */
.case-study__kpis {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 12px;
  margin-top: 0;
}

.kpi-box {
  background: var(--color-bone);
  border-radius: 16px;
  padding: 20px 24px 24px;
}

.kpi-box__label {
  display: block;
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 400;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: var(--color-slate);
  margin-bottom: 14px;
}

.kpi-box__val {
  display: block;
  font-family: var(--font-serif);
  font-style: normal;
  font-size: clamp(32px, 3vw, 44px);
  color: var(--color-clay);
  line-height: 1;
}

/* ============================================================
   PROCESS SECTION
============================================================ */
.process {
  background: #0D191D;
  padding: 120px var(--section-px) 140px;
}

.process__inner {
  max-width: 1280px;
  margin: 0 auto;
}

/* Header row */
.process__header {
  display: flex;
  flex-direction: column;
  gap: 18px;
  margin-bottom: 56px;
}

.process__header-top {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}

.process__heading {
  font-family: var(--font-serif);
  font-size: clamp(36px, 4vw, 52px);
  font-weight: 400;
  color: #fff;
  line-height: 1.1;
}

.process__accent {
  color: var(--color-clay);
  font-style: normal;
}

.process__badge {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 8px 18px;
  border: 1px solid rgba(255, 255, 255, 0.18);
  border-radius: 100px;
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 400;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, 0.55);
  white-space: nowrap;
  flex-shrink: 0;
}

.process__badge .badge-dot {
  color: var(--color-clay);
}

.process__subtext {
  max-width: 920px;
  color: rgba(255, 255, 255, 0.72);
  font-family: var(--font-sans);
  font-size: clamp(15px, 1.15vw, 18px);
  line-height: 1.6;
}

/* 2-col grid */
.process__grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
  align-items: start;
}

.process__col {
  display: flex;
  flex-direction: column;
  gap: 16px;
}

/* Process cards */
.process-card {
  position: relative;
  background: rgba(255, 255, 255, 0.05);
  border: 1px solid rgba(255, 255, 255, 0.08);
  border-radius: 16px;
  padding: 24px 24px 48px;
  overflow: hidden;
}


/* Number + title row */
.process-card__meta {
  display: flex;
  align-items: center;
  gap: 10px;
  margin-bottom: 10px;
}

.process-card__num {
  font-family: var(--font-mono);
  font-size: 13px;
  font-weight: 400;
  color: var(--color-slate);
  flex-shrink: 0;
}

.process-card__num--clay {
  color: var(--color-clay);
}

.process-card__num--lg {
  font-size: 40px;
  line-height: 1;
  align-self: center;
}

.process-card__title {
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 600;
  color: #fff;
  line-height: 1.3;
}

.process-card__title--clay {
  color: var(--color-clay);
}

.process-card__sub {
  font-family: var(--font-serif);
  font-style: normal;
  font-weight: 400;
  color: var(--color-clay);
}

.process-card__body {
  font-family: var(--font-sans);
  font-size: 13px;
  font-weight: 300;
  color: rgba(255, 255, 255, 0.45);
  line-height: 1.65;
}

/* Checklist for card 01 */
.process-card__checklist {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.process-card__checklist li {
  position: relative;
  padding-left: 18px;
  font-family: var(--font-sans);
  font-size: 13px;
  font-weight: 300;
  color: rgba(255, 255, 255, 0.55);
  line-height: 1.45;
}

.process-card__checklist li::before {
  content: '✓';
  position: absolute;
  left: 0;
  top: 0;
  color: var(--color-clay);
  font-size: 11px;
  line-height: 1.6;
}

/* Icons */
.process-card__icon {
  width: 18px;
  height: 18px;
  flex-shrink: 0;
}

.process-card__icon--br {
  position: absolute;
  bottom: 18px;
  right: 18px;
}

/* Highlighted card — 06 Conversion Engine */
.process-card--highlight {
  border-color: rgba(110, 122, 63, 0.35);
  border-right: 3px solid var(--color-clay);
}

/* ============================================================
   RESULTS — MOBILE OVERRIDES (< 768px)
============================================================ */
@media (max-width: 767px) {
  .case-study__media {
    grid-template-columns: 1fr;
    gap: 10px;
    margin-bottom: 10px;
  }

  .media-card--dark {
    padding: 16px 16px 0;
  }

  .media-card--light {
    padding: 16px;
  }

  .media-thumbs-grid {
    grid-template-columns: 1fr 1fr;
    gap: 10px;
  }

  .case-study__kpis {
    grid-template-columns: 1fr 1fr;
    gap: 10px;
  }

  .kpi-box {
    padding: 16px 18px 20px;
  }

  .kpi-box__val {
    font-size: clamp(28px, 8vw, 36px);
  }
}


/* ============================================================
   OFFER / COMPARISON SECTION
============================================================ */
.offer {
  background: var(--color-paper);
  padding: 120px 60px;
}

.offer__inner {
  max-width: 1280px;
  margin: 0 auto;
}

/* Header */
.offer__header {
  text-align: center;
  margin-bottom: 72px;
}

.offer__badge {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 8px 18px;
  border: 1px solid rgba(13, 25, 29, 0.18);
  border-radius: 100px;
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 400;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--color-slate);
  margin-bottom: 20px;
}

.offer__badge .badge-dot {
  color: var(--color-clay);
}

.offer__heading {
  font-family: var(--font-serif);
  font-size: clamp(40px, 4.5vw, 60px);
  font-weight: 400;
  color: var(--color-ink);
  line-height: 1.15;
  margin: 0;
}

.offer__heading-accent {
  font-style: normal;
  color: var(--color-clay);
}

/* Matrix wrapper: y-axis + grid + x-axis */
.offer__matrix {
  display: grid;
  grid-template-columns: 32px 1fr;
  grid-template-rows: 1fr auto;
  gap: 0 16px;
  align-items: stretch;
}

/* Y-axis label — rotated text on left */
.offer__y-axis {
  position: relative;
  grid-column: 1;
  grid-row: 1;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  align-items: center;
  padding: 26px 0;
  transform: translateX(12px);
}

.offer__y-axis::before {
  display: none;
}

.offer__y-axis::after {
  display: none;
}

.offer__axis-label {
  font-family: var(--font-mono);
  font-size: 10px;
  font-weight: 400;
  color: var(--color-slate);
  letter-spacing: 0.05em;
  opacity: 0.6;
}

.offer__y-axis .offer__axis-label {
  position: relative;
  z-index: 1;
  background: var(--color-paper);
  padding: 4px 0;
  writing-mode: vertical-rl;
  transform: rotate(180deg);
  white-space: nowrap;
}

.offer__y-axis .offer__axis-label:first-child {
  margin-top: 10px;
}

.offer__y-axis .offer__axis-label:last-child {
  margin-bottom: 10px;
}

.offer__y-axis-arrow-bottom {
  display: none;
}

/* X-axis labels below the grid */
.offer__x-axis {
  grid-column: 2;
  grid-row: 2;
  padding-top: 12px;
}

.offer__x-arrow {
  position: relative;
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding-top: 16px;
}

.offer__x-arrow::before {
  display: none;
}

.offer__x-arrow::after {
  display: none;
}

.offer__x-arrow .offer__axis-label:first-child::before {
  display: none;
}

.offer__x-arrow .offer__axis-label {
  position: relative;
  margin-top: 8px;
}

/* 2 × 3 card grid */
.offer__grid {
  grid-column: 2;
  grid-row: 1;
  position: relative;
  display: grid;
  grid-template-columns: 1fr 1fr;
  border: 1px solid rgba(13, 25, 29, 0.12);
  border-radius: 24px;
  overflow: hidden;
}

.offer__grid::before {
  content: "";
  position: absolute;
  top: 0;
  bottom: 0;
  left: 50%;
  width: 1px;
  background: rgba(13, 25, 29, 0.12);
  transform: translateX(-0.5px);
  pointer-events: none;
}

.offer__grid::after {
  display: none;
}

/* Individual cards — share borders via grid lines */
.offer-card {
  position: relative;
  padding: 32px 36px 36px;
  border: none;
  background: transparent;
  display: flex;
  flex-direction: column;
  transition: background 0.2s ease;
}

/* Real row dividers that follow content height */
.offer-card:nth-child(n + 3) {
  border-top: 1px solid rgba(13, 25, 29, 0.12);
}

/* Icon + title inline row */
.offer-card__head {
  display: flex;
  align-items: center;
  gap: 14px;
  margin-bottom: 12px;
}

/* Icon wrapper — icons have sand bg baked in, so wrapper is transparent */
.offer-card__icon-wrap {
  width: 42px;
  height: 42px;
  flex-shrink: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  border: 1px solid rgba(13, 25, 29, 0.16);
  border-radius: 14px;
  background: transparent;
}

.offer-card__icon-wrap img {
  width: 24px;
  height: 24px;
  display: block;
  object-fit: contain;
}

/* Targeted alignment fix for cards where icon artwork sits optically high */
.offer-card--icon-down .offer-card__icon-wrap img {
  transform: translateY(2px);
}

/* Nudge the entire DIY / Just LinkedIn cards slightly lower */
.offer-card--icon-down {
  padding-top: 54px;
}

.offer-card__title {
  font-family: var(--font-sans);
  font-size: 16px;
  font-weight: 600;
  color: var(--color-ink);
  margin: 0;
  line-height: 1.3;
}

.offer-card__body {
  font-family: var(--font-sans);
  font-size: 14px;
  font-weight: 300;
  color: var(--color-slate);
  line-height: 1.65;
  margin: 0;
  flex: 1;
}

.offer-card__tag {
  display: none;
}

/* CTA button — hidden by default, revealed on highlight card hover */
.offer-card__cta {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  margin-top: 12px;
  align-self: flex-start;
  font-family: var(--font-mono);
  font-size: 12px;
  font-weight: 500;
  color: var(--color-clay);
  text-decoration: none;
  border: 1px solid rgba(110, 122, 63, 0.35);
  border-radius: 100px;
  padding: 8px 16px;
  opacity: 0;
  transform: translateY(6px);
  pointer-events: none;
  transition: opacity 0.22s ease, transform 0.22s ease, background 0.18s ease, border-color 0.18s ease, color 0.18s ease;
}

.offer-card--highlight:hover .offer-card__cta {
  opacity: 1;
  transform: translateY(0);
  pointer-events: auto;
}

.offer-card__cta:hover {
  background: var(--color-clay);
  border-color: var(--color-clay);
  color: #fff;
}

/* Highlighted card — YouTube Growth Engine */
.offer-card--highlight {
  background: rgba(110, 122, 63, 0.03);
  box-shadow: inset -4px 0 0 var(--color-clay);
}

.offer-card--highlight:hover {
  background: rgba(110, 122, 63, 0.06);
}

/* ============================================================
   OFFER — MOBILE OVERRIDES (< 768px)
============================================================ */
@media (max-width: 767px) {
  .offer {
    padding: 80px 20px;
  }

  .offer__header {
    margin-bottom: 48px;
  }

  .offer__matrix {
    grid-template-columns: 1fr;
  }

  .offer__y-axis {
    display: none;
  }

  .offer__grid {
    grid-template-columns: 1fr;
    border-radius: 20px;
  }

  .offer__grid::before,
  .offer__grid::after {
    display: none;
  }

  .offer-card {
    border: none;
    border-top: 1px solid rgba(13, 25, 29, 0.14);
    padding: 24px 24px 28px;
  }

  .offer-card__tag {
    display: inline-flex;
    align-items: center;
    align-self: flex-start;
    margin: 2px 0 12px;
    padding: 7px 10px;
    border: 1px solid rgba(13, 25, 29, 0.2);
    border-radius: 999px;
    background: transparent;
    font-family: var(--font-mono);
    font-size: 10px;
    font-weight: 500;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: #455F67;
    line-height: 1;
    white-space: nowrap;
  }

  .offer-card:first-child {
    border-top: none;
  }

  .offer-card--highlight {
    box-shadow: inset -3px 0 0 var(--color-clay), inset 3px 0 0 var(--color-clay);
  }

  .offer__x-axis {
    display: none;
  }
}

/* ============================================================
   ELIGIBILITY SECTION
============================================================ */
.eligibility {
  position: relative;
  background: var(--color-ink);
  padding: 120px 60px 140px;
  overflow: hidden;
}

/* Topo lines — upper-left corner, diagonal */
.eligibility__topo {
  position: absolute;
  top: 0;
  left: 0;
  width: 60%;
  pointer-events: none;
  z-index: 0;
}

.eligibility__topo-img {
  width: 100%;
  height: auto;
  display: block;
  opacity: 0.85;
}

/* Inner content */
.eligibility__inner {
  position: relative;
  z-index: 1;
  max-width: 1280px;
  margin: 0 auto;
}

/* Header */
.eligibility__header {
  text-align: center;
  margin-bottom: 72px;
}

.eligibility__badge {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 8px 18px;
  border: 1px solid rgba(255, 255, 255, 0.18);
  border-radius: 100px;
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 400;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, 0.55);
  margin-bottom: 20px;
}

.eligibility__badge .badge-dot {
  color: var(--color-clay);
}

.eligibility__heading {
  font-family: var(--font-serif);
  font-size: clamp(36px, 4vw, 56px);
  font-weight: 400;
  color: var(--color-paper);
  line-height: 1.1;
  letter-spacing: -0.01em;
  margin: 0;
}

/* 2-col card grid */
.eligibility__grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
}

/* Individual cards */
.elig-card {
  background: #0A1417;
  border-radius: 16px;
  padding: 48px 48px 56px;
  border: 1px solid rgba(255, 255, 255, 0.06);
}

/* Card title */
.elig-card__title {
  font-family: var(--font-sans);
  font-size: 22px;
  font-weight: 600;
  color: var(--color-paper);
  line-height: 1.3;
  margin: 0 0 32px;
}

.elig-card__accent {
  font-family: var(--font-serif);
  font-style: normal;
  font-weight: 400;
  color: var(--color-clay);
}

/* Item list */
.elig-card__list {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 20px;
}

/* Each list item */
.elig-item {
  display: flex;
  align-items: flex-start;
  gap: 12px;
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 300;
  color: rgba(255, 255, 255, 0.65);
  line-height: 1.6;
}

/* Icon badge */
.elig-item__icon {
  flex-shrink: 0;
  width: 22px;
  height: 22px;
  border-radius: 6px;
  display: flex;
  align-items: center;
  justify-content: center;
  margin-top: 2px;
}

.elig-item__icon svg {
  width: 12px;
  height: 12px;
}

.elig-item--yes .elig-item__icon {
  background: var(--color-clay);
}

.elig-item--no .elig-item__icon {
  background: rgba(255, 255, 255, 0.1);
}

/* ============================================================
   ELIGIBILITY — MOBILE OVERRIDES (< 768px)
============================================================ */
@media (max-width: 767px) {
  .eligibility {
    padding: 80px 20px 100px;
  }

  .eligibility__header {
    margin-bottom: 48px;
  }

  .eligibility__grid {
    grid-template-columns: 1fr;
    gap: 16px;
  }

  .elig-card {
    padding: 32px 28px 40px;
  }

  .eligibility__topo {
    width: 100%;
  }
}

/* ============================================================
   BOOKING SECTION
============================================================ */
/* ============================================================
   SECTION 9 — LINKEDIN POSTS
============================================================ */
.s9 {
  background: #05090A;
  padding: 84px 0 112px;
}

.s9__inner {
  max-width: none;
  margin: 0 auto;
}

.s9__panel {
  position: relative;
  background: #05090A;
  border: none;
  padding: 96px 88px 72px;
}

.s9__header {
  display: grid;
  grid-template-columns: 1.15fr 1fr;
  align-items: center;
  gap: 28px;
  margin-bottom: 34px;
}

.s9__header-line {
  display: none;
}

.s9__header-stem {
  display: none;
}

.s9__heading {
  margin: 0;
  font-family: var(--font-serif);
  font-size: clamp(28px, 3vw, 40px);
  font-weight: 400;
  line-height: 1;
  color: #EDF2F0;
  padding-left: 10px;
}

.s9__sub {
  margin: 0;
  font-family: var(--font-sans);
  font-size: 18px;
  line-height: 1.28;
  color: rgba(255, 255, 255, 0.56);
  max-width: 420px;
}

.s9__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 36px;
  align-items: start;
}

.s9-card {
  text-decoration: none;
  display: block;
  color: inherit;
  transition: transform 0.24s var(--ease-out);
}

.s9-card:hover {
  transform: translateY(-3px);
}

.s9-card img {
  width: 100%;
  aspect-ratio: 16 / 9;
  height: auto;
  object-fit: cover;
  object-position: center;
  display: block;
  border-radius: 14px;
  margin-bottom: 12px;
}

.s9-card__title {
  margin: 0 0 10px;
  font-family: var(--font-sans);
  font-size: 16px;
  font-weight: 600;
  line-height: 1.35;
  color: rgba(255, 255, 255, 0.95);
}

.s9-card__pill {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-width: 96px;
  border: 1px solid rgba(255, 255, 255, 0.28);
  border-radius: 7px;
  padding: 5px 10px;
  font-family: var(--font-mono);
  font-size: 12px;
  color: rgba(255, 255, 255, 0.86);
}

@media (max-width: 980px) {
  .s9 {
    padding: 68px 24px 74px;
  }

  .s9__heading {
    padding-left: 0;
  }

  .s9__panel {
    padding: 56px 24px 36px;
  }

  .s9__header {
    grid-template-columns: 1fr;
    gap: 10px;
    margin-bottom: 18px;
  }

  .s9__header-line {
    margin-bottom: 26px;
  }

  .s9__header-stem {
    display: none;
  }

  .s9__sub {
    font-size: 16px;
    max-width: none;
  }

  .s9__grid {
    grid-template-columns: 1fr 1fr;
    gap: 18px;
  }

  .s9-card__title {
    font-size: 15px;
  }

  .s9-card__pill {
    font-size: 12px;
    min-width: 86px;
    padding: 6px 10px;
  }
}

@media (max-width: 640px) {
  .s9 {
    padding: 62px 16px 68px;
  }

  .s9__grid {
    grid-template-columns: 1fr;
    gap: 14px;
  }

  .s9__heading {
    font-size: 30px;
  }

  .s9-card__title {
    font-size: 15px;
  }
}

/* ============================================================
   BOOKING SECTION
============================================================ */
.booking {
  background: var(--color-paper);
  padding: 80px 40px;
}

/* Card container — bone bg, border, rounded corners */
.booking__card {
  position: relative;
  max-width: 1200px;
  margin: 0 auto;
  background: #DFEAE8;
  border: 1px solid var(--color-sand);
  border-radius: 24px;
  overflow: hidden;
  padding: 80px 64px 64px;
}

/* Topographic lines inside the card */
.booking__topo {
  position: absolute;
  inset: 0;
  pointer-events: none;
  z-index: 0;
}

.booking__topo .topo-img {
  position: absolute;
  top: 0;
  left: 50%;
  transform: translateX(-50%);
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center top;
  mix-blend-mode: multiply;
  opacity: 0.45;
}

/* Header: heading + sub + avatars */
.booking__header {
  position: relative;
  z-index: 1;
  text-align: center;
  padding: 0 80px 56px;
}

.booking__heading {
  font-family: var(--font-serif);
  font-size: clamp(36px, 4.5vw, 58px);
  font-weight: 400;
  color: var(--color-ink);
  line-height: 1.1;
  margin-bottom: 20px;
}

.booking__sub {
  font-family: var(--font-sans);
  font-size: 16px;
  font-weight: 300;
  color: var(--color-slate);
  line-height: 1.65;
  max-width: 560px;
  margin: 0 auto 28px;
}

.booking__br--desktop { display: inline; }

.booking__trust {
  display: flex;
  justify-content: center;
}

/* Cal.com embed wrapper */
.booking__cal-wrap {
  position: relative;
  z-index: 1;
  background: var(--color-bone);
  border-radius: 16px;
  overflow: hidden;
  box-shadow: 0 2px 16px rgba(0, 0, 0, 0.08);
}

/* Cal.com embed container */
.booking__cal {
  width: 100%;
  min-height: 700px;
}

/* ============================================================
   PROCESS — MOBILE OVERRIDES (< 768px)
============================================================ */
@media (max-width: 767px) {
  .process {
    padding: 80px 22px 100px;
  }

  .process__inner {
    padding: 0;
  }

  .process__header {
    gap: 12px;
    margin-bottom: 32px;
  }

  .process__header-top {
    flex-direction: column;
    align-items: flex-start;
    gap: 14px;
  }

  .process__subtext {
    font-size: 15px;
    line-height: 1.6;
  }

  .process__grid {
    grid-template-columns: 1fr;
    gap: 12px;
  }

  .process__col {
    gap: 12px;
  }

  .process-card {
    padding: 20px 20px 44px;
  }

  .process-card:has(.process-card__head) {
    padding-bottom: 20px;
  }
}

/* ============================================================
   BOOKING — MOBILE OVERRIDES (< 768px)
============================================================ */
@media (max-width: 767px) {
  .booking {
    padding: 48px 16px;
  }

  .booking__card {
    padding: 48px 24px 40px;
    border-radius: 20px;
  }

  .booking__header {
    padding: 0 0 36px;
  }

  .booking__sub {
    font-size: 15px;
  }

  .booking__br--desktop { display: none; }

  .booking__cal-wrap {
    border-radius: 12px;
  }

  .booking__cal {
    min-height: 580px;
  }
}

/* ============================================================
   FOOTER
============================================================ */
.footer {
  background: var(--color-ink);
  padding: 64px 32px 16px;
  display: flex;
  justify-content: center;
  border-radius: 28px 28px 0 0;
}

/* Dark rounded-top card that holds all footer content */
.footer__card {
  width: 100%;
  max-width: 1140px;
  margin: 0 auto;
  background: var(--color-ink);
  border-radius: 36px;
  padding: 42px 46px;
  overflow: hidden;
}

/* Main flex row: left brand + right pills */
.footer__content {
  display: flex;
  justify-content: space-between;
  align-items: flex-start;
  gap: 48px;
}

/* ── Left column ── */
.footer__left {
  display: flex;
  flex-direction: column;
  justify-content: flex-start;
  gap: 20px;
  padding-top: 6px;
  margin-left: -10px;
}

.footer__logo {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  text-decoration: none;
}

.footer__logo-mark {
  display: block;
  flex-shrink: 0;
  object-fit: contain;
  filter: brightness(0) invert(1);
  opacity: 0.7;
}

.footer__logo-text {
  font-family: var(--font-mono);
  font-size: 20px;
  font-weight: 500;
  color: rgba(255, 255, 255, 0.88);
  letter-spacing: -0.01em;
  white-space: nowrap;
}

.footer__nav {
  display: flex;
  flex-direction: column;
  gap: 10px;
  border-left: 1px solid rgba(255, 255, 255, 0.1);
  padding-left: 16px;
}

.footer__nav-link {
  font-family: var(--font-mono);
  font-size: 13px;
  font-weight: 400;
  color: rgba(255, 255, 255, 0.48);
  text-decoration: none;
  transition: color 0.18s ease;
}

.footer__nav-link:hover {
  color: rgba(255, 255, 255, 0.78);
}

.footer__cta {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  background: var(--color-clay);
  color: rgba(255, 255, 255, 0.92);
  font-family: var(--font-mono);
  font-size: 13px;
  font-weight: 500;
  padding: 9px 16px;
  border-radius: 100px;
  text-decoration: none;
  transition: opacity 0.2s ease;
  align-self: flex-start;
  letter-spacing: 0.01em;
}

.footer__cta:hover {
  opacity: 0.82;
}

/* ── Right column: stacked contact pills + copyright ── */
.footer__right {
  display: flex;
  flex-direction: column;
  justify-content: flex-start;
  gap: 12px;
  align-items: flex-start;
  min-width: 420px;
}

.contact-pill {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  border: 1px solid rgba(255, 255, 255, 0.1);
  border-radius: 100px;
  padding: 9px 18px;
  text-decoration: none;
  min-width: 0;
  width: 100%;
  transition: border-color 0.2s ease, background 0.2s ease;
}

.contact-pill:hover {
  border-color: rgba(255, 255, 255, 0.2);
  background: rgba(255, 255, 255, 0.04);
}

.contact-pill__icon {
  display: block;
  flex-shrink: 0;
  opacity: 0.55;
}

.contact-pill span {
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 400;
  color: rgba(255, 255, 255, 0.6);
  letter-spacing: 0.01em;
}

/* ── Bottom bar: divider + copyright (inside right column) ── */
.footer__bottom {
  align-self: stretch;
  margin-top: 6px;
}

.footer__divider {
  border: none;
  border-top: 1px solid rgba(255, 255, 255, 0.1);
  margin: 0 0 12px;
}

.footer__copy {
  font-family: var(--font-mono);
  font-size: 10px;
  font-weight: 400;
  color: rgba(255, 255, 255, 0.24);
  text-align: left;
  letter-spacing: 0.03em;
  white-space: nowrap;
}

/* ============================================================
   FOOTER — MOBILE OVERRIDES (< 768px)
   Keep the 2-column layout — just scale everything to fit
============================================================ */
@media (max-width: 767px) {
  .footer {
    padding: 28px 12px 16px;
  }

  .footer__card {
    width: 100%;
    padding: 24px 16px;
    border-radius: 18px;
    margin: 0 auto;
  }

  .footer__content {
    flex-direction: column;
    align-items: stretch;
    gap: 14px;
  }

  .footer__left {
    width: 100%;
    min-width: 0;
    gap: 12px;
  }

  .footer__logo {
    flex-direction: row;
    align-items: flex-start;
    gap: 8px;
  }

  .footer__logo-mark {
    width: 20px;
    height: 20px;
  }

  .footer__logo-text {
    font-size: 11px;
    white-space: nowrap;
    line-height: 1.2;
    max-width: none;
  }

  .footer__nav {
    gap: 7px;
    padding-left: 12px;
  }

  .footer__nav-link {
    font-size: 10px;
  }

  .footer__cta {
    font-size: 10px;
    padding: 8px 12px;
    align-self: flex-start;
  }

  .footer__right {
    width: 100%;
    min-width: 0;
    align-items: stretch;
    gap: 10px;
  }

  .contact-pill {
    min-width: 0;
    width: 100%;
    padding: 8px 12px;
    gap: 8px;
  }

  .contact-pill__icon {
    width: 14px;
    flex-shrink: 0;
  }

  .contact-pill span {
    font-size: 10px;
    white-space: nowrap;
    overflow: hidden;
    text-overflow: ellipsis;
  }

  .footer__bottom {
    margin-top: 16px;
    padding-bottom: 0;
  }

  .footer__copy {
    text-align: left;
    font-size: 9px;
  }
}

/* ============================================================
   RESPONSIVE — LARGE DESKTOP (>= 1440px)
============================================================ */
@media (min-width: 1440px) {
  .nav-pill {
    max-width: 1320px;
  }

  .hero__headline {
    font-size: 72px;
    max-width: 1320px;
  }

  .hero__sub {
    font-size: 18px;
  }

  .hero__video {
    max-width: 760px;
  }
}


/* ============================================================
   FAQ SECTION
============================================================ */
.faq-section {
  position: relative;
  overflow: hidden;
  background: #0D191D;
  padding: 120px var(--section-px) 140px;
}

.faq-section__inner {
  position: relative;
  max-width: 1240px;
  margin: 0 auto;
}

.faq-section__header {
  margin-bottom: 72px;
}

.faq-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 8px 14px;
  border: 1px solid rgba(223, 234, 232, .16);
  border-radius: var(--radius-pill);
  background: rgba(237, 242, 240, .04);
  font-family: var(--font-mono);
  font-size: 11.5px;
  font-weight: 500;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: rgba(223, 234, 232, .82);
}

.faq-eyebrow__dot {
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--color-clay);
  box-shadow: 0 0 0 3px rgba(110, 122, 63, .16);
}

.faq-section__title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(48px, 7vw, 96px);
  line-height: .96;
  letter-spacing: -0.02em;
  margin: 22px 0 18px;
  max-width: 18ch;
  color: #EDF2F0;
}

.faq-section__title em {
  font-style: normal;
  color: var(--color-sand);
}

.faq-section__lede {
  font-family: var(--font-sans);
  font-size: 18px;
  line-height: 1.55;
  color: rgba(223, 234, 232, .65);
  max-width: 60ch;
  font-weight: 400;
  margin: 0;
}

.faq-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 14px 28px;
  align-items: start;
}

.faq-col {
  display: flex;
  flex-direction: column;
  gap: 14px;
}

.faq-card {
  background: rgba(237, 242, 240, .04);
  border: 1px solid rgba(223, 234, 232, .10);
  border-radius: var(--radius-card);
  padding: 22px 24px;
  cursor: pointer;
  color: #EDF2F0;
  transition: background .35s ease, border-color .35s ease, box-shadow .35s ease;
}

.faq-card:hover {
  background: rgba(237, 242, 240, .07);
  border-color: rgba(223, 234, 232, .18);
}

.faq-card__head {
  display: flex;
  align-items: flex-start;
  gap: 18px;
  width: 100%;
}

.faq-card__num {
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: .18em;
  color: rgba(223, 234, 232, .40);
  padding-top: 6px;
  min-width: 28px;
}

.faq-card__question {
  flex: 1;
  font-family: var(--font-sans);
  font-size: 17px;
  line-height: 1.45;
  font-weight: 500;
  letter-spacing: -0.005em;
  color: #EDF2F0;
  padding: 2px 0;
}

.faq-card__toggle {
  flex-shrink: 0;
  width: 36px;
  height: 36px;
  border-radius: 50%;
  border: 1px solid rgba(223, 234, 232, .18);
  background: rgba(237, 242, 240, .06);
  display: grid;
  place-items: center;
  color: #EDF2F0;
  transition: transform .4s cubic-bezier(.2,.7,.2,1.2), background .35s ease, border-color .35s ease;
  margin-top: -2px;
}

.faq-card__toggle svg {
  width: 14px;
  height: 14px;
  display: block;
}

.faq-card__toggle .bar {
  transform-origin: center;
  transition: transform .4s cubic-bezier(.2,.7,.2,1.2), opacity .25s ease;
}

.faq-card__answer {
  display: grid;
  grid-template-rows: 0fr;
  transition: grid-template-rows .45s cubic-bezier(.2,.7,.2,1), margin-top .45s ease;
  margin-top: 0;
}

.faq-card__answer-inner {
  overflow: hidden;
  min-height: 0;
}

.faq-card__answer-body {
  padding: 14px 0 4px 46px;
  color: rgba(223, 234, 232, .78);
  font-size: 15.5px;
  line-height: 1.62;
  max-width: 62ch;
}

.faq-card__answer-body p {
  margin: 0 0 10px;
}

.faq-card__answer-body p:last-child {
  margin-bottom: 0;
}

.faq-card.open {
  background: #EDF2F0;
  border-color: #EDF2F0;
  box-shadow: 0 30px 60px -30px rgba(13, 25, 29, .35);
}

.faq-card.open .faq-card__question {
  color: #0D191D;
}

.faq-card.open .faq-card__num {
  color: rgba(13, 25, 29, .40);
}

.faq-card.open .faq-card__toggle {
  background: var(--color-clay);
  border-color: var(--color-clay);
  color: #fff;
  transform: rotate(45deg);
}

.faq-card.open .faq-card__answer {
  grid-template-rows: 1fr;
  margin-top: 6px;
}

.faq-card.open .faq-card__answer-body {
  color: rgba(13, 25, 29, .80);
}

.faq-foot {
  margin-top: 72px;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  padding-top: 28px;
  border-top: 1px solid rgba(223, 234, 232, .12);
}

.faq-foot__label {
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: rgba(223, 234, 232, .55);
}

.faq-btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 14px 20px;
  border-radius: var(--radius-pill);
  font-family: var(--font-sans);
  font-size: 14px;
  font-weight: 500;
  border: 1px solid #EDF2F0;
  background: #EDF2F0;
  color: #0D191D;
  text-decoration: none;
  cursor: pointer;
  transition: background .2s ease, color .2s ease, border-color .2s ease;
}

.faq-btn:hover {
  background: var(--color-clay);
  border-color: var(--color-clay);
  color: #fff;
}

@media (max-width: 920px) {
  .faq-section { padding: 80px 22px 100px; }
  .faq-section__header { margin-bottom: 48px; }
  .faq-grid { grid-template-columns: 1fr; gap: 12px; }
  .faq-section__title { font-size: 48px; }
  .faq-card__question { font-size: 16px; }
}

/* ============================================================
   LATEST POSTS SECTION (redesign)
============================================================ */
.posts-section {
  position: relative;
  overflow: hidden;
  background: #EDF2F0;
  padding: 120px var(--section-px) 140px;
}

.posts-section__inner {
  position: relative;
  max-width: 1400px;
  margin: 0 auto;
}

.posts-header {
  margin-bottom: 64px;
}

.posts-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 8px 14px;
  border: 1px solid rgba(13, 25, 29, .12);
  border-radius: var(--radius-pill);
  background: rgba(13, 25, 29, .03);
  font-family: var(--font-mono);
  font-size: 11.5px;
  font-weight: 500;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: rgba(13, 25, 29, .70);
}

.posts-eyebrow__dot {
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--color-clay);
  box-shadow: 0 0 0 3px rgba(110, 122, 63, .18);
}

.posts-title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(48px, 7vw, 96px);
  line-height: .96;
  letter-spacing: -0.02em;
  margin: 22px 0 18px;
  max-width: 14ch;
  color: #0D191D;
}

.posts-title em {
  font-style: normal;
  color: var(--color-clay);
}

.posts-lede {
  font-family: var(--font-sans);
  font-size: 18px;
  line-height: 1.55;
  color: rgba(13, 25, 29, .55);
  max-width: 46ch;
  font-weight: 400;
  margin: 0;
}

.posts-grid {
  display: grid;
  grid-template-columns: 1.55fr 1fr;
  gap: 28px;
  align-items: stretch;
}

.posts-stack {
  display: grid;
  grid-template-rows: 1fr 1fr;
  gap: 28px;
}

.post-card {
  position: relative;
  display: flex;
  flex-direction: column;
  text-decoration: none;
  color: inherit;
  cursor: pointer;
  isolation: isolate;
}

.post-stamp {
  display: flex;
  align-items: center;
  gap: 12px;
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: rgba(13, 25, 29, .50);
  margin-bottom: 14px;
}

.post-stamp__cat {
  color: var(--color-clay);
  display: inline-flex;
  align-items: center;
  gap: 8px;
}

.post-stamp__cat::before {
  content: "";
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--color-clay);
  box-shadow: 0 0 0 3px rgba(110, 122, 63, .18);
}

.post-stamp__sep { color: rgba(13, 25, 29, .30); }

.post-plate {
  position: relative;
  border-radius: var(--radius-card);
  overflow: hidden;
  background: rgba(13, 25, 29, .06);
  border: 1px solid rgba(13, 25, 29, .08);
  aspect-ratio: 16 / 10;
  margin-bottom: 22px;
}

.post-plate img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: transform .9s cubic-bezier(.2,.7,.2,1);
  transform: scale(1.001);
}

.post-plate::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(0,0,0,0) 55%, rgba(0,0,0,.35) 100%);
  pointer-events: none;
  z-index: 1;
  transition: opacity .45s ease;
}

.post-read-cue {
  position: absolute;
  right: 18px;
  bottom: 18px;
  z-index: 2;
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 10px 14px 10px 16px;
  background: #EDF2F0;
  color: #0D191D;
  border-radius: var(--radius-pill);
  font-family: var(--font-sans);
  font-size: 13px;
  font-weight: 500;
  transform: translateY(14px);
  opacity: 0;
  transition: transform .45s cubic-bezier(.2,.7,.2,1), opacity .3s ease;
  pointer-events: none;
}

.post-read-cue svg {
  width: 14px;
  height: 14px;
  transition: transform .35s ease;
}

.post-card__title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: 34px;
  line-height: 1.05;
  letter-spacing: -0.015em;
  color: #0D191D;
  margin: 0 0 14px;
  max-width: 24ch;
  display: inline;
  background-image: linear-gradient(var(--color-clay), var(--color-clay));
  background-repeat: no-repeat;
  background-position: 0 100%;
  background-size: 0% 1px;
  transition: background-size .5s cubic-bezier(.2,.7,.2,1);
  padding-bottom: 2px;
}

.post-card__title em {
  font-style: normal;
  color: var(--color-clay);
}

.post-card__excerpt {
  font-size: 15px;
  line-height: 1.55;
  color: rgba(13, 25, 29, .55);
  max-width: 48ch;
  margin: 8px 0 0;
}

.post-card--lead .post-plate { aspect-ratio: 16 / 9.7; margin-bottom: 28px; }
.post-card--lead .post-card__title { font-size: clamp(36px, 3.6vw, 52px); max-width: 18ch; }

.post-card--compact .post-plate { aspect-ratio: 16 / 8.7; margin-bottom: 18px; }
.post-card--compact .post-card__title { font-size: 26px; max-width: 22ch; }
.post-card--compact .post-card__excerpt { font-size: 14px; }

.post-card:hover .post-plate img { transform: scale(1.045); }
.post-card:hover .post-plate::after { opacity: .7; }
.post-card:hover .post-read-cue { transform: translateY(0); opacity: 1; }
.post-card:hover .post-read-cue svg { transform: translateX(2px); }
.post-card:hover .post-card__title { background-size: 100% 1px; }

.posts-foot {
  margin-top: 80px;
  padding-top: 28px;
  border-top: 1px solid rgba(13, 25, 29, .12);
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 24px;
  flex-wrap: wrap;
}

.posts-foot__label {
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: rgba(13, 25, 29, .40);
}

@media (max-width: 1100px) {
  .posts-grid { grid-template-columns: 1fr; }
  .posts-stack { grid-template-columns: 1fr 1fr; grid-template-rows: auto; gap: 24px; }
}

@media (max-width: 760px) {
  .posts-section { padding: 80px 22px 100px; }
  .posts-header { margin-bottom: 40px; }
  .posts-stack { grid-template-columns: 1fr; }
  .post-card--lead .post-card__title { font-size: 36px; }
  .post-card--compact .post-card__title { font-size: 24px; }
}


/* ============================================================
   2026 REFRESH
   Floating pill nav, hero annotation, podcast card, 90-day strip,
   About section, YouTube videos section, pop-up player.
============================================================ */

/* ---------- Floating vertical pill nav ---------- */
.nav-rail { display: none; }

@media (min-width: 1024px) {
  .nav-wrapper { display: none; }

  .nav-rail {
    position: fixed;
    z-index: 100;
    top: 50%;
    right: 18px;
    transform: translateY(-50%);
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 4px;
    width: 56px;
    padding: 8px 0;
    background-color: var(--color-bone);
    border: 0.5px solid var(--color-slate);
    border-radius: var(--radius-pill);
    box-shadow: 0 4px 24px rgba(13, 25, 29, 0.06);
  }

  .nav-rail__logo,
  .nav-rail__link,
  .nav-rail__cta {
    position: relative;
    display: grid;
    place-items: center;
    width: 40px;
    height: 40px;
    border-radius: 50%;
    transition: background-color 0.2s ease, color 0.2s ease;
  }
  .nav-rail__logo img { width: 26px; height: 26px; object-fit: contain; }

  .nav-rail__links {
    display: flex;
    flex-direction: column;
    gap: 2px;
    padding: 6px 0;
    margin: 2px 0;
    border-top: 0.5px solid rgba(69, 95, 103, 0.35);
    border-bottom: 0.5px solid rgba(69, 95, 103, 0.35);
  }
  .nav-rail__link { color: var(--color-slate); }
  .nav-rail__link:hover,
  .nav-rail__link:focus-visible { color: var(--color-ink); background-color: rgba(13, 25, 29, 0.06); }
  .nav-rail__link.is-active { color: var(--color-clay); background-color: rgba(110, 122, 63, 0.1); }

  .nav-rail svg {
    width: 19px;
    height: 19px;
    fill: none;
    stroke: currentColor;
    stroke-width: 1.6;
    stroke-linecap: round;
    stroke-linejoin: round;
  }

  .nav-rail__cta { background-color: var(--color-clay); color: #fff; margin-top: 2px; }
  .nav-rail__cta:hover,
  .nav-rail__cta:focus-visible { background-color: #5C6634; }

  .nav-rail__tip {
    position: absolute;
    right: calc(100% + 14px);
    top: 50%;
    transform: translate(4px, -50%);
    white-space: nowrap;
    background-color: var(--color-ink);
    color: #fff;
    font-family: var(--font-mono);
    font-size: 12px;
    letter-spacing: 0.02em;
    padding: 6px 10px;
    border-radius: 8px;
    opacity: 0;
    pointer-events: none;
    transition: opacity 0.18s ease, transform 0.18s ease;
  }
  .nav-rail a:hover .nav-rail__tip,
  .nav-rail a:focus-visible .nav-rail__tip { opacity: 1; transform: translate(0, -50%); }

  .nav-rail a:focus-visible { outline: 2px solid var(--color-clay); outline-offset: 2px; }

  /* Keep content clear of the floating pill */
  .results__inner,
  .why-container,
  .wy-inner,
  .pc-inner,
  .ft-inner,
  .process__inner,
  .offer__inner,
  .eligibility__inner,
  .about__inner,
  .booking__card,
  .faq-section__inner,
  .videos-section__inner,
  .footer__card {
    width: min(100%, calc(100vw - 192px));
  }

  /* Hero fits one MacBook screen */
  .hero { padding-top: 56px; padding-bottom: 72px; }
  .hero__eyebrow { margin-bottom: 22px; }
  .hero__headline { font-size: clamp(3rem, 4.5vw, 5.3rem); }
  .hero__sub { max-width: 860px; margin-bottom: 26px; }
  .hero__video { max-width: 600px; margin-bottom: 22px; }
  .hero__vsl-wrap { padding: 14px; }
}

/* ---------- Hero: one size for all three lines, tooltip on "authority" ---------- */
.hero__line--3 { font-size: 1em; }
.hero__tip {
  position: relative;
  cursor: help;
  outline: none;
  text-decoration: underline dotted rgba(110, 122, 63, 0.55);
  text-decoration-thickness: 2px;
  text-underline-offset: 0.14em;
}
.hero__tip-bubble {
  position: absolute;
  left: 50%;
  bottom: calc(100% + 4px);
  transform: translate(-50%, 6px);
  padding: 7px 14px;
  border-radius: var(--radius-pill);
  background: var(--color-ink);
  color: #fff;
  font-family: var(--font-sans);
  font-style: normal;
  font-size: 15px;
  font-weight: 500;
  line-height: 1.2;
  letter-spacing: 0;
  white-space: nowrap;
  opacity: 0;
  pointer-events: none;
  transition: opacity 0.18s ease, transform 0.18s ease;
  z-index: 3;
}
.hero__tip-bubble::after {
  content: "";
  position: absolute;
  left: 50%;
  top: 100%;
  margin-left: -6px;
  border: 6px solid transparent;
  border-top-color: var(--color-ink);
}
.hero__tip:hover .hero__tip-bubble,
.hero__tip:focus .hero__tip-bubble { opacity: 1; transform: translate(-50%, 0); }
@media (min-width: 1024px) and (max-height: 880px) {
  .hero { padding-top: 36px; padding-bottom: 56px; }
  .hero__eyebrow { margin-bottom: 16px; }
  .hero__headline { font-size: clamp(3rem, 4vw, 4.4rem); margin-bottom: 14px; }
  .hero__sub { margin-bottom: 18px; }
  .hero__video { max-width: 500px; margin-bottom: 16px; }
}

/* ---------- Victor podcast card ---------- */
.case-study--victor .case-study__media { align-items: start; }

.vt-podcast {
  position: relative;
  display: block;
  aspect-ratio: 16 / 9;
  border-radius: 16px;
  overflow: hidden;
  background: #0A1417;
  isolation: isolate;
}
.vt-podcast__poster {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  transition: transform 0.6s var(--ease-out);
}
.vt-podcast:hover .vt-podcast__poster { transform: scale(1.02); }
.vt-podcast__play {
  position: absolute;
  top: 14px;
  right: 14px;
  z-index: 2;
  width: 40px;
  height: 40px;
  border-radius: 50%;
  display: grid;
  place-items: center;
  background: rgba(13, 25, 29, 0.55);
  -webkit-backdrop-filter: blur(6px);
  backdrop-filter: blur(6px);
  transition: background-color 0.2s ease;
}
.vt-podcast__play svg { width: 16px; height: 16px; fill: #fff; margin-left: 2px; }
.vt-podcast:hover .vt-podcast__play { background: var(--color-clay); }
.vt-podcast__cue {
  position: absolute;
  top: 50%;
  left: 50%;
  z-index: 2;
  transform: translate(-50%, calc(-50% + 6px));
  opacity: 0;
  background: var(--color-bone);
  color: var(--color-ink);
  font-family: var(--font-sans);
  font-size: 14px;
  font-weight: 500;
  padding: 10px 16px;
  border-radius: var(--radius-pill);
  transition: opacity 0.25s ease, transform 0.25s var(--ease-out);
  pointer-events: none;
}
.vt-podcast:hover .vt-podcast__cue,
.vt-podcast:focus-visible .vt-podcast__cue { opacity: 1; transform: translate(-50%, -50%); }
.vt-podcast__quote {
  position: absolute;
  left: 0;
  right: 0;
  bottom: 0;
  z-index: 1;
  padding: 56px 22px 18px;
  background: linear-gradient(transparent, rgba(0, 0, 0, 0.8));
  color: #fff;
  pointer-events: none;
}
.vt-podcast__q {
  display: block;
  max-width: 40ch;
  font-family: var(--font-serif);
  font-size: clamp(17px, 1.6vw, 22px);
  line-height: 1.2;
  transition: opacity 0.5s ease;
}
.vt-podcast__q.is-out { opacity: 0; }
.case-study--victor .vt-shot img { height: auto; }

.kpi-box__val { font-size: clamp(26px, 2.6vw, 40px); }

/* ---------- 90-day strip (process) ---------- */
.process__months {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 16px;
  margin-top: 16px;
}
.process-month {
  display: flex;
  flex-direction: column;
  gap: 6px;
  background: rgba(255, 255, 255, 0.05);
  border: 1px solid rgba(255, 255, 255, 0.08);
  border-radius: 16px;
  padding: 22px 24px;
}
.process-month__n {
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--color-clay);
}
.process-month__t {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: 26px;
  line-height: 1.1;
  color: #fff;
}
.process-month__d {
  font-size: 13.5px;
  font-weight: 300;
  line-height: 1.6;
  color: rgba(255, 255, 255, 0.55);
}
@media (max-width: 767px) {
  .process__months { grid-template-columns: 1fr; }
}

/* ---------- Pitfalls / eligibility additions ---------- */
.offer-card__quote { display: block; font-style: italic; color: var(--color-ink); opacity: 0.8; }
.elig-card__note {
  margin-top: 24px;
  font-size: 13px;
  line-height: 1.6;
  color: rgba(255, 255, 255, 0.45);
}

/* ---------- About ---------- */
.about {
  background: var(--color-bone);
  padding: 120px var(--section-px);
}
.about__inner {
  max-width: 1100px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(0, 1.15fr);
  gap: 64px;
  align-items: center;
}
.about__photo {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: 50% 30%;
  border-radius: 20px;
}
.about__heading {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(44px, 5vw, 64px);
  line-height: 1;
  letter-spacing: -0.02em;
  margin: 0 0 24px;
}
.about__heading em { font-style: normal; color: var(--color-clay); }
.about__copy p {
  font-size: 17px;
  line-height: 1.65;
  color: #273B41;
  margin: 0 0 16px;
  max-width: 58ch;
}
.about__quote {
  margin: 28px 0 0;
  padding-left: 16px;
  border-left: 2px solid var(--color-clay);
  font-family: var(--font-serif);
  font-size: 24px;
  line-height: 1.25;
}
.about__quote cite {
  display: block;
  margin-top: 8px;
  font-family: var(--font-mono);
  font-style: normal;
  font-size: 12px;
  color: var(--color-slate);
}
@media (max-width: 860px) {
  .about { padding: 80px var(--section-px); }
  .about__inner { grid-template-columns: 1fr; gap: 32px; }
  .about__photo-wrap { max-width: 420px; }
}

/* ---------- YouTube videos section ---------- */
.videos-section {
  background: #EDF2F0;
  padding: 96px var(--section-px) 104px;
}
.videos-section__inner { max-width: 1100px; margin: 0 auto; }
.videos-header { margin-bottom: 36px; max-width: 680px; }
.videos-title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(36px, 4vw, 52px);
  line-height: 1;
  letter-spacing: -0.02em;
  margin: 0 0 12px;
  text-wrap: balance;
}
.videos-title em { font-style: normal; color: var(--color-clay); }
.videos-lede { font-size: 16px; line-height: 1.55; color: var(--color-slate); margin: 0; }

.videos-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.45fr) minmax(0, 1fr);
  gap: 20px;
  align-items: start;
}
.videos-stack { display: flex; flex-direction: column; gap: 14px; min-width: 0; }

.yt-card {
  display: flex;
  flex-direction: column;
  gap: 12px;
  background: #fff;
  border: 1px solid rgba(13, 25, 29, 0.08);
  border-radius: 16px;
  padding: 10px 10px 14px;
  color: var(--color-ink);
  transition: transform 0.25s var(--ease-out), box-shadow 0.25s ease;
}
.yt-card:hover { transform: translateY(-2px); box-shadow: 0 10px 30px rgba(13, 25, 29, 0.08); }
.yt-card:focus-visible { outline: 2px solid var(--color-clay); outline-offset: 2px; }
.yt-card__thumb {
  position: relative;
  display: block;
  aspect-ratio: 16 / 9;
  border-radius: 10px;
  overflow: hidden;
  background: #0A1417;
  flex-shrink: 0;
}
.yt-card__thumb img { width: 100%; height: 100%; object-fit: cover; display: block; }
.yt-card__time {
  position: absolute;
  right: 6px;
  bottom: 6px;
  background: rgba(0, 0, 0, 0.8);
  color: #fff;
  font-family: var(--font-sans);
  font-size: 12px;
  font-weight: 500;
  line-height: 1;
  padding: 4px 5px;
  border-radius: 4px;
}
.yt-card__body { display: flex; flex-direction: column; gap: 4px; padding: 0 4px; min-width: 0; }
.yt-card__title {
  font-family: var(--font-sans);
  font-weight: 600;
  font-size: 16px;
  line-height: 1.3;
  display: -webkit-box;
  -webkit-line-clamp: 2;
  -webkit-box-orient: vertical;
  overflow: hidden;
}
.yt-card--lead .yt-card__title { font-size: 18px; }
.yt-card__meta { font-size: 13px; color: var(--color-slate); }
.yt-card--row { flex-direction: row; align-items: flex-start; padding: 10px; }
.yt-card--row .yt-card__thumb { width: 46%; }
.yt-card--row .yt-card__body { padding: 2px 0 0; }
.yt-card--row .yt-card__title { font-size: 14.5px; -webkit-line-clamp: 3; }
.videos-more {
  align-self: flex-start;
  font-family: var(--font-mono);
  font-size: 13px;
  color: var(--color-ink);
  padding: 6px 2px;
  border-bottom: 1px solid currentColor;
}
.videos-more:hover { color: var(--color-clay); }
@media (max-width: 900px) {
  .videos-grid { grid-template-columns: 1fr; }
}
@media (max-width: 767px) {
  .videos-section { padding: 72px var(--section-px) 80px; }
}

/* ---------- YouTube pop-up player ---------- */
.yt-modal {
  position: fixed;
  inset: 0;
  z-index: 300;
  display: grid;
  place-items: center;
  padding: 16px;
  background: rgba(13, 25, 29, 0.82);
}
.yt-modal[hidden] { display: none; }
.yt-modal__box { position: relative; width: min(1100px, 100%); }
.yt-modal__frame {
  aspect-ratio: 16 / 9;
  border-radius: 14px;
  overflow: hidden;
  background: #000;
}
.yt-modal__frame iframe { width: 100%; height: 100%; border: 0; display: block; }
.yt-modal__close {
  position: absolute;
  top: -48px;
  right: 0;
  width: 40px;
  height: 40px;
  border-radius: 50%;
  background: var(--color-bone);
  color: var(--color-ink);
  font-size: 22px;
  line-height: 1;
}
.yt-modal__close:focus-visible { outline: 2px solid var(--color-clay); outline-offset: 2px; }

@media (prefers-reduced-motion: reduce) {
  .vt-podcast__poster, .vt-podcast__q, .yt-card, .nav-rail__tip { transition: none; }
}



/* ============================================================
   WHY YOUTUBE: pinned stepper. Dots on top; the visual and its
   text swap in place as you scroll. Phones get a plain stack.
============================================================ */
.wy {
  --wy-size: min(460px, 36vw, calc(100vh - 340px));
  position: relative;
  background: #EDF2F0;
}
.wy-sticky { padding: 96px var(--section-px) 80px; }
.wy-inner { max-width: 1120px; margin: 0 auto; }
.wy-header { text-align: center; max-width: 760px; margin: 0 auto; }
.wy-title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(40px, 4.6vw, 60px);
  line-height: 1;
  letter-spacing: -0.02em;
  margin: 0 0 14px;
  text-wrap: balance;
}
.wy-title em { font-style: normal; color: var(--color-clay); }
.wy-sub { font-size: 16.5px; line-height: 1.6; color: var(--color-slate); margin: 0 auto; max-width: 60ch; }
.wy-dots { display: none; }

.wy-list { display: flex; flex-direction: column; gap: 56px; margin-top: 48px; }
.wy-item { display: flex; flex-direction: column; gap: 12px; }
.wy-item__title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(30px, 2.8vw, 40px);
  line-height: 1.05;
  letter-spacing: -0.015em;
  color: var(--color-ink);
  margin: 0;
}
.wy-item__body { font-size: 17px; line-height: 1.6; color: #455F67; margin: 0; max-width: 44ch; }
.wy-item__visual { position: relative; width: 100%; aspect-ratio: 1 / 1; max-width: 520px; margin-bottom: 10px; }
.wy-item__visual .wy-v { opacity: 1; transform: none; }
.wy-stage { display: none; }

@media (min-width: 900px) and (min-height: 640px) {
  .wy-pin { height: calc(100vh + 5 * 65vh); }
  .wy-sticky {
    position: sticky;
    top: 0;
    height: 100vh;
    display: flex;
    align-items: center;
    padding: 32px var(--section-px);
  }
  .wy-inner { width: 100%; }
  .wy-dots { display: flex; justify-content: center; gap: 10px; margin: 26px 0 30px; }
  .wy-dot {
    width: 6px;
    height: 6px;
    padding: 0;
    border-radius: 50%;
    background: rgba(13, 25, 29, 0.16);
    transition: background-color 0.3s ease, transform 0.3s ease;
  }
  .wy-dot::before { content: ""; display: block; width: 22px; height: 22px; margin: -8px; }
  .wy-dot.is-active { background: var(--color-clay); transform: scale(1.35); }
  .wy-dot:focus-visible { outline: 2px solid var(--color-clay); outline-offset: 4px; }
  .wy-body {
    display: grid;
    grid-template-columns: var(--wy-size) minmax(0, 420px);
    justify-content: center;
    align-items: center;
    gap: clamp(40px, 6vw, 88px);
  }
  .wy-stage { display: block; position: relative; width: var(--wy-size); height: var(--wy-size); }
  .wy-list { position: relative; height: var(--wy-size); margin: 0; gap: 0; }
  .wy-item {
    position: absolute;
    inset: 0;
    justify-content: center;
    gap: 16px;
    opacity: 0;
    transform: translateY(28px);
    transition: opacity 0.45s ease, transform 0.55s var(--ease-out);
    pointer-events: none;
  }
  .wy-item.is-active { opacity: 1; transform: none; pointer-events: auto; }
  .wy-item.is-past { transform: translateY(-28px); }
  .wy-item__visual { display: none; }
}

/* Illustration panels */
.wy-v {
  position: absolute;
  inset: 0;
  border-radius: 28px;
  background: linear-gradient(160deg, #DFEAE8 0%, #C3C8C0 100%);
  border: 1px solid rgba(13, 25, 29, 0.06);
  overflow: hidden;
  display: grid;
  place-items: center;
  opacity: 0;
  transform: translateY(16px) scale(0.98);
  transition: opacity 0.45s ease, transform 0.6s var(--ease-out);
}
.wy-v.is-active { opacity: 1; transform: none; }
.wy-stage .wy-v:not(.is-active) { pointer-events: none; }
.wy-ui { background: #fff; border-radius: 16px; box-shadow: 0 1px 2px rgba(13, 25, 29, 0.06), 0 18px 40px rgba(13, 25, 29, 0.1); }
.wy-chip {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 9px 14px;
  border-radius: 999px;
  background: #fff;
  color: var(--color-ink);
  font-family: var(--font-sans);
  font-size: 13px;
  font-weight: 500;
  white-space: nowrap;
  box-shadow: 0 1px 2px rgba(13, 25, 29, 0.06), 0 10px 24px rgba(13, 25, 29, 0.1);
}
.wy-chip svg { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 1.7; stroke-linecap: round; stroke-linejoin: round; }
.wy-chip--clay { background: var(--color-clay); color: #fff; }
.wy-chip--tr, .wy-chip--br, .wy-chip--bl { position: absolute; }
.wy-chip--tr { top: 9%; right: 7%; }
.wy-chip--br { bottom: 10%; right: 8%; }
.wy-chip--bl { bottom: 10%; left: 8%; }
.wy-player { width: 80%; padding: 10px 10px 14px; display: flex; flex-direction: column; gap: 10px; transform: rotate(-2deg); }
.wy-player img { width: 100%; aspect-ratio: 16 / 9; object-fit: cover; border-radius: 10px; }
.wy-player__bar { display: block; height: 4px; border-radius: 4px; background: rgba(255, 255, 255, 0.18); overflow: hidden; }
.wy-player__bar span { display: block; width: 84%; height: 100%; background: #A3B06A; }
.wy-player__meta { display: flex; flex-direction: column; gap: 3px; padding: 0 4px; font-size: 13px; line-height: 1.35; }
.wy-player__meta b { font-weight: 600; font-size: 14px; }
.wy-player--dark { background: #0F0F0F; }
.wy-player--dark .wy-player__meta { color: #AAAAAA; }
.wy-player--dark .wy-player__meta b { color: #F1F1F1; }
.wy-v--leads { align-content: center; gap: 18px; }
.wy-search { display: flex; align-items: center; gap: 10px; width: 80%; padding: 14px 18px; border-radius: 999px; font-size: 14px; color: var(--color-ink); }
.wy-search svg { width: 18px; height: 18px; flex-shrink: 0; fill: none; stroke: var(--color-slate); stroke-width: 1.8; stroke-linecap: round; }
.wy-shot--card { width: 62%; border-radius: 14px; transform: rotate(2deg); }
.wy-shot--wide { width: 86%; border-radius: 14px; background: #16262C; transform: rotate(-1.5deg); }
.wy-v--fanout { align-content: center; justify-items: center; padding: 0 6%; }
.wy-fan__src { width: 50%; border-radius: 14px; background: #0f0f0f; }
.wy-fan__lines { width: 86%; height: 44px; fill: none; stroke: rgba(13, 25, 29, 0.28); stroke-width: 1.2; stroke-dasharray: 3 4; }
.wy-fan__out { display: flex; flex-wrap: wrap; justify-content: center; gap: 8px; width: 100%; }
.wy-clip { position: relative; width: 82%; padding: 10px; display: block; transform: rotate(1.5deg); transition: transform 0.3s var(--ease-out); }
.wy-clip:hover { transform: rotate(0deg) scale(1.01); }
.wy-clip img { width: 100%; aspect-ratio: 16 / 9; object-fit: cover; border-radius: 10px; }
.wy-clip__play { position: absolute; top: 50%; left: 50%; width: 56px; height: 56px; margin: -28px 0 0 -28px; border-radius: 50%; display: grid; place-items: center; background: var(--color-clay); box-shadow: 0 8px 24px rgba(110, 122, 63, 0.35); }
.wy-clip__play svg { width: 22px; height: 22px; fill: #fff; margin-left: 3px; }
@media (max-width: 899px) { .wy-chip { font-size: 12px; padding: 7px 11px; } }

/* ============================================================
   PROCESS: bento grid with visuals (after technis.com)
============================================================ */
.pc { padding: 112px var(--section-px) 120px; }
.pc-inner { max-width: 1200px; margin: 0 auto; }
.pc-header { max-width: 720px; margin: 0 0 48px; }
.pc-title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(40px, 4.6vw, 60px);
  line-height: 1;
  letter-spacing: -0.02em;
  color: #EDF2F0;
  margin: 0 0 16px;
}
.pc-title em { font-style: normal; color: var(--color-clay); }
.pc-sub { font-size: 16.5px; line-height: 1.6; color: rgba(237, 242, 240, 0.55); margin: 0; max-width: 58ch; }

.pc-grid { display: grid; grid-template-columns: repeat(6, minmax(0, 1fr)); gap: 14px; }
.pc-card {
  position: relative;
  display: flex;
  flex-direction: column;
  gap: 22px;
  padding: 14px 14px 26px;
  border-radius: 22px;
  background: #13242A;
  border: 1px solid rgba(237, 242, 240, 0.07);
  min-width: 0;
  transition: opacity 0.7s var(--ease-out), transform 0.7s var(--ease-out), border-color 0.3s ease, background-color 0.3s ease;
}
.pc-card:hover { border-color: rgba(237, 242, 240, 0.16); }
.pc-card--s2 { grid-column: span 2; }
.pc-card--s3 { grid-column: span 3; }
.pc-card--s4 { grid-column: span 4; }
.pc-card--s6 { grid-column: span 6; }
.pc-card--accent { background: linear-gradient(180deg, #172A31 0%, #13242A 100%); border-color: rgba(110, 122, 63, 0.22); }
.pc-card--accent:hover { border-color: rgba(110, 122, 63, 0.45); }
.pc-text { padding: 0 12px; display: flex; flex-direction: column; gap: 10px; }
.pc-card__title { display: flex; flex-wrap: wrap; align-items: baseline; column-gap: 12px; row-gap: 2px; font-family: var(--font-sans); font-weight: 500; font-size: 19px; line-height: 1.25; color: #EDF2F0; margin: 0; }
.pc-card__sub { font-style: normal; font-weight: 300; font-size: 15px; color: rgba(237, 242, 240, 0.45); }
.pc-num { font-size: 12px; font-weight: 500; color: var(--color-clay); letter-spacing: 0.04em; }
.pc-text p { font-size: 14.5px; font-weight: 300; line-height: 1.6; color: rgba(237, 242, 240, 0.58); margin: 0; max-width: 62ch; }
.pc-checks { list-style: none; margin: 2px 0 0; padding: 0; display: grid; grid-template-columns: 1fr 1fr; gap: 9px 28px; }
.pc-checks li { position: relative; padding-left: 24px; font-size: 14.5px; font-weight: 300; line-height: 1.5; color: rgba(237, 242, 240, 0.68); }
.pc-checks li::before { content: ""; position: absolute; left: 0; top: 3px; width: 15px; height: 15px; border-radius: 50%; background: rgba(110, 122, 63, 0.16) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.5 8.3l2.2 2.2 4.8-4.8' fill='none' stroke='%23D75A2C' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center / 13px no-repeat; }

.pc-vis {
  position: relative;
  height: 200px;
  border-radius: 14px;
  background: radial-gradient(120% 120% at 50% 0%, rgba(237, 242, 240, 0.06), rgba(237, 242, 240, 0.015));
  border: 1px solid rgba(237, 242, 240, 0.06);
  overflow: hidden;
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 16px;
  color: #EDF2F0;
  font-family: var(--font-sans);
}
.pc-card--tall .pc-vis { height: 400px; padding: 12px; }

/* shared reveal timing for the mini visuals: they play once the card is in view */
.pc-card .pcv-in { opacity: 0; transform: translateY(8px); transition: opacity 0.6s var(--ease-out), transform 0.6s var(--ease-out); }
.pc-card.is-visible .pcv-in { opacity: 1; transform: none; }

/* 01 strategy */
.pc-vis--strategy { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 10px; align-items: stretch; padding: 14px; }
.pcs-tile { position: relative; display: flex; flex-direction: column; gap: 12px; padding: 12px; border-radius: 12px; background: rgba(237, 242, 240, 0.05); border: 1px solid rgba(237, 242, 240, 0.08); min-width: 0; opacity: 0; transform: translateY(10px); transition: opacity 0.6s var(--ease-out), transform 0.6s var(--ease-out); }
.pcs-tile:nth-child(2) { transition-delay: 0.12s; }
.pcs-tile:nth-child(3) { transition-delay: 0.24s; }
.pcs-tile:nth-child(4) { transition-delay: 0.36s; }
.pc-card.is-visible .pcs-tile { opacity: 1; transform: none; }
.pcs-label { font-size: 11.5px; font-weight: 500; letter-spacing: 0.02em; color: rgba(237, 242, 240, 0.55); }
.pcs-pos { flex: 1; display: flex; flex-direction: column; justify-content: center; gap: 8px; }
.pcs-pos__crown { width: 30px; height: 30px; border-radius: 9px; display: grid; place-items: center; background: rgba(110, 122, 63, 0.16); }
.pcs-pos__crown svg { width: 17px; height: 17px; fill: var(--color-clay); }
.pcs-pos i { display: block; height: 6px; border-radius: 3px; background: rgba(237, 242, 240, 0.2); width: 90%; }
.pcs-pos i + i { width: 62%; background: rgba(237, 242, 240, 0.12); }
.pcs-chip { display: inline-flex; align-self: flex-start; padding: 4px 9px; border-radius: 999px; font-size: 11px; line-height: 1.2; white-space: nowrap; background: rgba(237, 242, 240, 0.08); border: 1px solid rgba(237, 242, 240, 0.1); color: rgba(237, 242, 240, 0.82); }
.pcs-chip--clay { background: var(--color-clay); border-color: var(--color-clay); color: #fff; font-weight: 500; }
.pcs-icp { flex: 1; display: flex; flex-direction: column; justify-content: center; gap: 6px; }
.pcs-avatar { width: 30px; height: 30px; border-radius: 50%; background: radial-gradient(circle at 50% 38%, rgba(237, 242, 240, 0.55) 0 22%, transparent 23%), radial-gradient(circle at 50% 100%, rgba(237, 242, 240, 0.4) 0 42%, transparent 43%), #273B41; margin-bottom: 2px; }
.pcs-target { position: relative; flex: 1; min-height: 90px; }
.pcs-ring { position: absolute; left: 50%; top: 50%; border-radius: 50%; border: 1px solid rgba(237, 242, 240, 0.16); transform: translate(-50%, -50%); }
.pcs-ring--1 { width: 84px; height: 84px; }
.pcs-ring--2 { width: 54px; height: 54px; border-color: rgba(110, 122, 63, 0.35); }
.pcs-ring--3 { width: 24px; height: 24px; background: rgba(110, 122, 63, 0.22); border-color: rgba(110, 122, 63, 0.6); }
.pcs-dot { position: absolute; left: var(--x); top: var(--y); width: 7px; height: 7px; margin: -3.5px; border-radius: 50%; transition: left 1.1s var(--ease-out) 0.5s, top 1.1s var(--ease-out) 0.5s, opacity 0.6s ease 0.5s; }
.pcs-dot--in { background: var(--color-clay); box-shadow: 0 0 0 3px rgba(110, 122, 63, 0.2); }
.pcs-dot--out { background: rgba(237, 242, 240, 0.25); }
.pc-card:not(.is-visible) .pcs-dot--in { left: 50%; top: 4%; opacity: 0; }
.pc-card.is-visible .pcs-dot--out { opacity: 0.55; }
.pcs-plan { display: grid; grid-template-columns: auto repeat(4, 1fr); gap: 5px; align-items: center; }
.pcs-m { font-size: 10.5px; color: rgba(237, 242, 240, 0.45); padding-right: 3px; }
.pcs-plan i { display: block; height: 16px; border-radius: 4px; background: rgba(237, 242, 240, 0.06); transition: background-color 0.4s ease; }
.pcs-plan i, .pcs-legend b { --t: rgba(237, 242, 240, 0.3); --m: rgba(110, 122, 63, 0.5); --b: var(--color-clay); }
.pc-card.is-visible .pcs-plan i.t, .pcs-legend b.t { background: var(--t); }
.pc-card.is-visible .pcs-plan i.m, .pcs-legend b.m { background: var(--m); }
.pc-card.is-visible .pcs-plan i.b, .pcs-legend b.b { background: var(--b); }
.pcs-plan i:nth-of-type(1) { transition-delay: 0.50s; } .pcs-plan i:nth-of-type(2) { transition-delay: 0.57s; } .pcs-plan i:nth-of-type(3) { transition-delay: 0.64s; } .pcs-plan i:nth-of-type(4) { transition-delay: 0.71s; } .pcs-plan i:nth-of-type(5) { transition-delay: 0.78s; } .pcs-plan i:nth-of-type(6) { transition-delay: 0.85s; } .pcs-plan i:nth-of-type(7) { transition-delay: 0.92s; } .pcs-plan i:nth-of-type(8) { transition-delay: 0.99s; } .pcs-plan i:nth-of-type(9) { transition-delay: 1.06s; } .pcs-plan i:nth-of-type(10) { transition-delay: 1.13s; } .pcs-plan i:nth-of-type(11) { transition-delay: 1.20s; } .pcs-plan i:nth-of-type(12) { transition-delay: 1.27s; }
.pcs-legend { display: flex; align-items: center; gap: 5px; font-size: 10.5px; color: rgba(237, 242, 240, 0.5); margin-top: auto; }
.pcs-legend b { flex-shrink: 0; width: 8px; height: 8px; border-radius: 2px; margin-left: 4px; }
.pcs-legend b:first-child { margin-left: 0; }

/* 02 ideation network */
.pc-vis--net { padding: 14px 10px; }
.pcn { width: 100%; height: 100%; overflow: visible; font-family: var(--font-sans); }
.pcn-edges path { fill: none; stroke: rgba(237, 242, 240, 0.32); stroke-width: 1.2; stroke-dasharray: 3 4; }
.pcn-edges path { stroke-dashoffset: 0; animation: pcFlow 1.2s linear infinite; animation-play-state: paused; opacity: 0; transition: opacity 0.6s ease 0.5s; }
.pc-card.is-visible .pcn-edges path { opacity: 1; animation-play-state: running; }
.pcn-sat { opacity: 0; transform: scale(0.8); transform-box: fill-box; transform-origin: center; transition: opacity 0.5s var(--ease-out), transform 0.5s var(--ease-out); transition-delay: calc(0.15s + var(--i) * 0.1s); }
.pc-card.is-visible .pcn-sat { opacity: 1; transform: none; }
.pcn-sat > rect:first-child { fill: #1B2E35; stroke: rgba(237, 242, 240, 0.14); }
.pcn-badge { fill: #6E7A3F; }
.pcn-sat text { fill: #fff; font-size: 9px; font-weight: 600; text-anchor: middle; }
.pcn-core rect { fill: #6E7A3F; filter: drop-shadow(0 10px 22px rgba(110, 122, 63, 0.35)); }
.pcn-core path { fill: #fff; }
.pcn-core text { fill: rgba(237, 242, 240, 0.75); font-size: 11px; text-anchor: middle; }
.pcn-core { transform-box: fill-box; transform-origin: center; animation: pcPulse 3.2s ease-in-out infinite; }
@keyframes pcFlow { to { stroke-dashoffset: -14; } }
@keyframes pcPulse { 0%, 100% { transform: scale(1); } 50% { transform: scale(1.035); } }

/* 03 click orchestration */
.pc-vis--click { background: radial-gradient(120% 100% at 30% 0%, rgba(237, 242, 240, 0.07), rgba(237, 242, 240, 0.015)); }
.pck { width: 100%; height: 100%; font-family: var(--font-sans); }
.pck--tall { display: none; }
.pck-panel { fill: #2E444B; }
.pck-panel__h { fill: rgba(237, 242, 240, 0.85); font-size: 14px; font-weight: 500; }
.pck-line { fill: rgba(237, 242, 240, 0.22); }
.pck-q { fill: rgba(237, 242, 240, 0.9); font-size: 14px; font-weight: 400; opacity: 0; transition: opacity 0.6s ease; transition-delay: calc(0.3s + var(--s) * 0.45s); }
.pck-lead { fill: none; stroke: rgba(237, 242, 240, 0.45); stroke-width: 1.3; stroke-dasharray: 90; stroke-dashoffset: 90; transition: stroke-dashoffset 0.6s var(--ease-out); transition-delay: calc(0.15s + var(--s) * 0.45s); }
.pck-flow { fill: none; stroke: rgba(237, 242, 240, 0.5); stroke-width: 1.6; stroke-linecap: round; stroke-dasharray: 0.1 5; animation: pcFlow 1s linear infinite; opacity: 0; transition: opacity 0.5s ease 1.4s; }
.pck-box { fill: rgba(237, 242, 240, 0.03); stroke: rgba(237, 242, 240, 0.2); }
.pck-yt rect { fill: #A3B06A; }
.pck-yt path { fill: #fff; }
.pck-ppl * { fill: none; stroke: rgba(237, 242, 240, 0.8); stroke-width: 1.5; stroke-linecap: round; }
.pck-pill rect { fill: rgba(237, 242, 240, 0.1); transition: fill 0.5s ease; transition-delay: calc(1.6s + var(--p) * 0.35s); }
.pck-pill text { fill: rgba(237, 242, 240, 0.85); font-size: 13px; font-weight: 500; text-anchor: middle; letter-spacing: 0.01em; }
.pc-card.is-visible .pck-q, .pc-card.is-visible .pck-flow { opacity: 1; }
.pc-card.is-visible .pck-lead { stroke-dashoffset: 0; }
.pck-pill rect { stroke: rgba(237, 242, 240, 0.06); }
.pc-card.is-visible .pck-pill rect { fill: rgba(110, 122, 63, 0.24); stroke: rgba(110, 122, 63, 0.7); }
.pck-pill rect { transition-property: fill, stroke; }

/* 04 script doc */
.pc-vis--doc { padding: 24px; }
.pc-doc { width: min(100%, 340px); display: flex; flex-direction: column; gap: 7px; padding: 16px 20px 20px; border-radius: 14px; background: #EDF2F0; color: #273B41; box-shadow: 0 18px 40px rgba(0, 0, 0, 0.4); transform: rotate(-1.5deg); }
.pc-doc__head { display: flex; align-items: center; gap: 10px; font-size: 12px; font-weight: 500; color: #6A7E80; padding-bottom: 8px; margin-bottom: 2px; border-bottom: 1px solid #DFEAE8; }
.pc-doc__dots { display: inline-flex; gap: 4px; }
.pc-doc__dots i { width: 7px; height: 7px; border-radius: 50%; background: #C3C8C0; }
.pc-doc__sec { font-size: 11px; letter-spacing: 0.06em; text-transform: uppercase; margin-top: 4px; }
.pc-doc__sec b { color: var(--color-clay); font-weight: 600; }
.pc-doc__line { font-size: 13px; line-height: 1.35; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.pc-doc > span:not(.pc-doc__head) { opacity: 0; transform: translateX(-6px); transition: opacity 0.45s ease, transform 0.45s var(--ease-out); }
.pc-card.is-visible .pc-doc > span { opacity: 1; transform: none; }
.pc-doc > span:nth-child(2) { transition-delay: 0.2s; } .pc-doc > span:nth-child(3) { transition-delay: 0.3s; }
.pc-doc > span:nth-child(4) { transition-delay: 0.45s; } .pc-doc > span:nth-child(5) { transition-delay: 0.55s; }
.pc-doc > span:nth-child(6) { transition-delay: 0.65s; } .pc-doc > span:nth-child(7) { transition-delay: 0.8s; }
.pc-doc > span:nth-child(8) { transition-delay: 0.9s; } .pc-doc > span:nth-child(9) { transition-delay: 1s; }
.pc-doc > span:nth-child(10) { transition-delay: 1.15s; } .pc-doc > span:nth-child(11) { transition-delay: 1.25s; }
.pc-rec { position: absolute; top: 18px; right: 18px; display: inline-flex; align-items: center; gap: 6px; padding: 5px 10px; border-radius: 999px; background: rgba(13, 25, 29, 0.6); font-size: 11px; font-weight: 600; letter-spacing: 0.06em; }
.pc-rec i { width: 7px; height: 7px; border-radius: 50%; background: #A3B06A; animation: pcBlink 1.4s ease-in-out infinite; }
@keyframes pcBlink { 50% { opacity: 0.25; } }

/* 05 edit timeline */
.pc-vis--edit { flex-direction: column; align-items: stretch; justify-content: center; gap: 8px; }
.pc-track { display: flex; gap: 4px; height: 18px; }
.pc-track i { display: block; height: 100%; border-radius: 4px; background: rgba(237, 242, 240, 0.22); transform: scaleX(0); transform-origin: left; transition: transform 0.7s var(--ease-out); }
.pc-track--b i { background: rgba(110, 122, 63, 0.65); transition-delay: 0.2s; }
.pc-track--c i { background: rgba(237, 242, 240, 0.1); transition-delay: 0.35s; }
.pc-card.is-visible .pc-track i { transform: none; }
.pc-playhead { position: absolute; top: 30px; bottom: 30px; left: 10%; width: 2px; background: var(--color-clay); box-shadow: 0 0 0 3px rgba(110, 122, 63, 0.18); animation: pcPlay 6s linear infinite; animation-play-state: paused; }
.pc-card.is-visible .pc-playhead { animation-play-state: running; }
@keyframes pcPlay { from { left: 8%; } to { left: 92%; } }

/* 06 funnel */
.pc-vis--funnel { flex-direction: column; gap: 8px; }
.pc-stage { width: var(--w); display: flex; justify-content: space-between; align-items: center; gap: 12px; padding: 10px 16px; border-radius: 10px; background: rgba(237, 242, 240, 0.07); border: 1px solid rgba(237, 242, 240, 0.1); font-size: 14px; font-weight: 500; white-space: nowrap; overflow: hidden; clip-path: inset(0 50% 0 50% round 10px); transition: clip-path 0.8s var(--ease-out); transition-delay: calc(0.2s + var(--i) * 0.18s); }
.pc-card.is-visible .pc-stage { clip-path: inset(0 0 0 0 round 10px); }
.pc-stage em { font-style: normal; font-weight: 300; font-size: 12.5px; color: rgba(237, 242, 240, 0.5); }
.pc-stage:last-child { background: var(--color-clay); border-color: var(--color-clay); }
.pc-stage:last-child em { color: rgba(255, 255, 255, 0.8); }

/* 07 handoff (full-width row card) */
.pc-card--row { flex-direction: row; align-items: center; gap: 36px; padding: 14px 40px 14px 14px; }
.pc-card--row .pc-vis { flex: 0 0 44%; height: 220px; }
.pc-card--row .pc-text { padding: 0; }
.pc-vis--stack { flex-direction: column; align-items: flex-start; justify-content: center; gap: 6px; padding-left: 26px; }
.pc-file { width: 58%; padding: 5px 12px; border-radius: 8px; background: rgba(237, 242, 240, 0.07); border: 1px solid rgba(237, 242, 240, 0.1); font-size: 12.5px; margin-left: calc(var(--i) * 12px); opacity: 0; transform: translateX(-14px); transition: opacity 0.5s ease, transform 0.6s var(--ease-out); transition-delay: calc(0.15s + var(--i) * 0.12s); }
.pc-card.is-visible .pc-file { opacity: 1; transform: none; }
.pc-yours { position: absolute; bottom: 14px; right: 14px; padding: 4px 10px; border-radius: 999px; background: var(--color-clay); color: #fff; font-size: 11.5px; font-weight: 600; transform: scale(0); transition: transform 0.5s cubic-bezier(0.34, 1.56, 0.64, 1) 0.9s; }
.pc-card.is-visible .pc-yours { transform: none; }

/* 90-day timeline */
.pc-timeline { list-style: none; margin: 40px 0 0; padding: 0; display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 24px; counter-reset: none; }
.pc-timeline li { position: relative; display: flex; flex-direction: column; gap: 6px; padding-top: 22px; border-top: 1px solid rgba(237, 242, 240, 0.14); }
.pc-timeline li::before { content: ""; position: absolute; top: -5px; left: 0; width: 9px; height: 9px; border-radius: 50%; background: var(--color-clay); box-shadow: 0 0 0 4px rgba(110, 122, 63, 0.18); }
.pc-timeline__m { font-size: 12px; font-weight: 500; letter-spacing: 0.06em; text-transform: uppercase; color: var(--color-clay); }
.pc-timeline strong { font-family: var(--font-serif); font-weight: 400; font-size: 26px; line-height: 1.1; color: #EDF2F0; }
.pc-timeline span:last-child { font-size: 14px; font-weight: 300; color: rgba(237, 242, 240, 0.55); }

@media (max-width: 1100px) {
  .pc-card--s3 { grid-column: span 6; }
  .pc-vis--strategy { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .pc-card--s4 .pc-vis--strategy { height: auto; }
}
@media (max-width: 960px) {
  .pc-grid { grid-template-columns: 1fr; }
  .pc-card--s2, .pc-card--s3, .pc-card--s4, .pc-card--s6 { grid-column: auto; }
  .pc-card--row { flex-direction: column; align-items: stretch; gap: 22px; padding: 14px 14px 26px; }
  .pc-card--row .pc-vis { flex: none; }
  .pc-card--row .pc-text { padding: 0 12px; }
  .pc-card--tall .pc-vis { height: auto; aspect-ratio: 560 / 400; }
}
@media (max-width: 640px) {
  .pc { padding: 80px var(--section-px) 88px; }
  .pc-checks { grid-template-columns: 1fr; }
  .pck--wide { display: none; }
  .pck--tall { display: block; }
  .pc-card--tall .pc-vis--click { aspect-ratio: 360 / 520; }
  .pc-card--tall .pc-vis--doc { aspect-ratio: auto; height: 420px; padding-top: 48px; }
  .pc-stage { padding: 10px 12px; font-size: 13px; }
  .pc-stage em { font-size: 11.5px; }
  .pc-stage:nth-child(2) { width: 92%; }
  .pc-stage:nth-child(3) { width: 84%; }
  .pc-timeline { grid-template-columns: 1fr; gap: 20px; }
}

/* ============================================================
   RESULTS: design pass
============================================================ */
.results { padding: 104px 0 120px; }
.results__heading { margin-bottom: 56px; }
.case-study .profile-pill { display: inline-flex; width: auto; padding: 8px 22px 8px 8px; margin-bottom: 24px; background: rgba(237, 242, 240, 0.6); }
.case-study .profile-pill__avatar { width: 44px; height: 44px; }
.case-study__stat { font-size: clamp(28px, 3.3vw, 44px); margin-bottom: 28px; max-width: 24ch; }
.case-study { margin-bottom: 88px; }
.kpi-box { border: 1px solid rgba(13, 25, 29, 0.06); }
.vt-podcast { box-shadow: 0 18px 50px rgba(13, 25, 29, 0.12); }
video.vt-podcast__poster { background: #0A1417; }

/* ============================================================
   ELIGIBILITY closer
============================================================ */
.eligibility__closer {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  width: fit-content;
  max-width: 100%;
  margin: 40px auto 0;
  padding: 10px 10px 10px 26px;
  border-radius: var(--radius-pill);
  background: rgba(237, 242, 240, 0.04);
  border: 1px solid rgba(223, 234, 232, 0.14);
  color: rgba(237, 242, 240, 0.86);
  font-size: 16px;
  line-height: 1.4;
  transition: border-color 0.25s ease, background-color 0.25s ease;
}
.eligibility__closer:hover { border-color: rgba(110, 122, 63, 0.6); background: rgba(110, 122, 63, 0.06); }
.eligibility__closer-btn { flex-shrink: 0; width: 40px; height: 40px; border-radius: 50%; display: grid; place-items: center; background: var(--color-clay); }
.eligibility__closer-btn svg { width: 18px; height: 18px; fill: none; stroke: #fff; stroke-width: 2; stroke-linecap: round; stroke-linejoin: round; }
@media (max-width: 640px) { .eligibility__closer { border-radius: 20px; padding: 14px 14px 14px 18px; font-size: 15px; } }

/* ============================================================
   ABOUT caption
============================================================ */
.about__figure { margin: 0; display: flex; flex-direction: column; gap: 10px; }
.about__caption { font-size: 13px; color: var(--color-slate); padding-left: 4px; }

/* ============================================================
   VIDEOS: dark YouTube-style cards with avatar
============================================================ */
.yt-card { background: #16262C; border-color: rgba(255, 255, 255, 0.06); color: #EDF2F0; }
.yt-card:hover { box-shadow: 0 14px 34px rgba(13, 25, 29, 0.22); }
.yt-card__body { flex-direction: row; align-items: flex-start; gap: 12px; }
.yt-card__text { display: flex; flex-direction: column; gap: 4px; min-width: 0; }
.yt-card__avatar { width: 36px; height: 36px; border-radius: 50%; object-fit: cover; flex-shrink: 0; }
.yt-card__avatar--sm { width: 22px; height: 22px; display: inline-block; vertical-align: -6px; margin-right: 7px; }
.yt-card__title { color: #F1F1F1; }
.yt-card__meta { color: rgba(223, 234, 232, 0.55); }
.yt-card--row .yt-card__body { flex-direction: column; gap: 6px; }

/* ============================================================
   FAQ: more compact
============================================================ */
.faq-section { padding: 88px var(--section-px) 96px; }
.faq-section__header { margin-bottom: 40px; }
.faq-section__title { font-size: clamp(40px, 4.4vw, 56px); }
.faq-grid { gap: 10px; }
.faq-col { gap: 10px; }
.faq-card { padding: 16px 20px; }
.faq-foot { margin-top: 32px; }

/* ============================================================
   FOOTER (minimal, after technis.com)
============================================================ */
.ft { background: #0D191D; color: #EDF2F0; padding: 72px var(--section-px) 32px; }
.ft-inner { max-width: 1200px; margin: 0 auto; }
.ft-top { display: grid; grid-template-columns: minmax(0, 1.4fr) minmax(0, 0.7fr) minmax(0, 0.9fr) minmax(0, 1fr); gap: 40px; padding-bottom: 48px; border-bottom: 1px solid rgba(223, 234, 232, 0.1); }
.ft-brand { display: flex; flex-direction: column; gap: 16px; }
.ft-logo { display: inline-flex; align-items: center; gap: 10px; font-size: 16px; font-weight: 500; }
.ft-logo img { width: 28px; height: 28px; object-fit: contain; }
.ft-tagline { font-family: var(--font-serif); font-size: 26px; line-height: 1.15; color: #EDF2F0; max-width: 18ch; margin: 0; }
.ft-social { display: flex; gap: 8px; margin-top: 4px; }
.ft-social a { width: 38px; height: 38px; border-radius: 50%; display: grid; place-items: center; border: 1px solid rgba(223, 234, 232, 0.16); color: rgba(237, 242, 240, 0.8); transition: border-color 0.2s ease, color 0.2s ease; }
.ft-social a:hover { border-color: var(--color-clay); color: #fff; }
.ft-social svg { width: 18px; height: 18px; fill: none; stroke: currentColor; stroke-width: 1.6; stroke-linecap: round; stroke-linejoin: round; }
.ft-col { display: flex; flex-direction: column; gap: 10px; font-size: 14.5px; min-width: 0; }
.ft-col__h { font-size: 12px; font-weight: 500; letter-spacing: 0.06em; text-transform: uppercase; color: rgba(237, 242, 240, 0.4); margin-bottom: 4px; }
.ft-col a { color: rgba(237, 242, 240, 0.78); overflow-wrap: anywhere; transition: color 0.2s ease; }
.ft-col a:hover { color: #fff; }
.ft-cta { display: flex; flex-direction: column; align-items: flex-start; gap: 14px; }
.ft-cta p { margin: 0; font-size: 15px; color: rgba(237, 242, 240, 0.7); line-height: 1.5; }
.ft-btn { display: inline-flex; align-items: center; padding: 12px 22px; border-radius: var(--radius-pill); background: var(--color-clay); color: #fff; font-size: 14.5px; font-weight: 500; transition: background-color 0.2s ease; }
.ft-btn:hover { background: #5C6634; }
.ft-bottom { display: flex; justify-content: space-between; align-items: center; gap: 16px; flex-wrap: wrap; padding-top: 22px; font-size: 13px; color: rgba(237, 242, 240, 0.42); }
.ft-top-link { color: rgba(237, 242, 240, 0.6); }
.ft-top-link:hover { color: #fff; }
.ft a:focus-visible { outline: 2px solid var(--color-clay); outline-offset: 3px; border-radius: 4px; }
@media (max-width: 900px) {
  .ft-top { grid-template-columns: 1fr 1fr; }
  .ft-brand, .ft-cta { grid-column: span 2; }
}
@media (max-width: 520px) {
  .ft-top { grid-template-columns: 1fr; }
  .ft-brand, .ft-cta { grid-column: auto; }
}

@media (prefers-reduced-motion: reduce) {
  .wy-v, .wy-item, .wy-clip, .wy-dot { transition: none; }
}

/* ============================================================
   RESULTS: dark rounded containers with nested cards (after technis.com)
============================================================ */
.case-study {
  background: #0A1417;
  color: #EDF2F0;
  border-radius: 32px;
  padding: clamp(22px, 3.4vw, 44px);
  margin-bottom: 20px;
}
.case-study:last-child { margin-top: 0; }
.case-study .profile-pill { background: rgba(237, 242, 240, 0.06); border-color: rgba(237, 242, 240, 0.14); }
.case-study .profile-pill__name { color: #EDF2F0; }
.case-study .profile-pill__title { color: rgba(237, 242, 240, 0.55); }
.case-study__stat { color: #EDF2F0; max-width: none; font-size: clamp(26px, 2.75vw, 40px); line-height: 1.2; }
.br-desk { display: none; }
@media (min-width: 900px) { .br-desk { display: inline; } }
.kpi-box { background: rgba(237, 242, 240, 0.05); border-color: rgba(237, 242, 240, 0.08); }
.kpi-box__label { color: rgba(237, 242, 240, 0.5); }
.case-study--steven .media-card--dark, .case-study--victor .media-card--dark { border: 1px solid rgba(237, 242, 240, 0.06); }

/* Victor: video on top, solid base below, faded and blurred join that hides burnt-in subtitles */
.case-study--victor .case-study__media { align-items: stretch; }
.vt-podcast { aspect-ratio: auto; height: 100%; min-height: 0; display: flex; flex-direction: column; background: #0A1417; box-shadow: none; border: 1px solid rgba(237, 242, 240, 0.06); }
.vt-podcast__media { position: relative; display: block; width: 100%; aspect-ratio: 16 / 9; flex-shrink: 0; overflow: hidden; }
.vt-podcast__media .vt-podcast__poster { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.vt-podcast__fade {
  position: absolute;
  left: 0;
  right: 0;
  bottom: 0;
  height: 36%;
  background: linear-gradient(to bottom, rgba(10, 20, 23, 0) 0%, rgba(10, 20, 23, 0.82) 62%, #0A1417 100%);
  -webkit-backdrop-filter: blur(8px);
  backdrop-filter: blur(8px);
  -webkit-mask-image: linear-gradient(to bottom, transparent 0%, #000 40%);
  mask-image: linear-gradient(to bottom, transparent 0%, #000 40%);
  pointer-events: none;
}
.vt-podcast__quote {
  position: relative;
  inset: auto;
  flex: 1;
  display: flex;
  align-items: flex-end;
  margin-top: -64px;
  padding: 0 24px 22px;
  background: none;
  z-index: 2;
}
.vt-podcast__cue { top: 34%; }
@media (max-width: 900px) {
  .case-study--victor .case-study__media { grid-template-columns: 1fr; }
  .vt-podcast__quote { margin-top: -48px; padding-top: 8px; }
}
@media (max-width: 640px) {
  .vt-podcast__quote { margin-top: -26px; padding: 0 16px 16px; }
  .vt-podcast__q { font-size: 15px; }
}

/* ============================================================
   "WATCH THE WHOLE SYSTEM" POP-OVER
============================================================ */
.sys-pop {
  position: fixed;
  left: 24px;
  bottom: 24px;
  z-index: 200;
  width: 380px;
  max-width: calc(100vw - 32px);
  border-radius: 20px;
  background: #16262C;
  border: 1px solid rgba(237, 242, 240, 0.1);
  box-shadow: 0 24px 60px rgba(0, 0, 0, 0.45), 0 2px 8px rgba(0, 0, 0, 0.25);
  opacity: 0;
  transform: translateY(24px) scale(0.96);
  transform-origin: bottom left;
  transition: opacity 0.35s ease, transform 0.5s cubic-bezier(0.34, 1.4, 0.64, 1);
}
.sys-pop.is-in { opacity: 1; transform: none; }
.sys-pop[hidden] { display: none; }
.sys-pop__link { display: flex; gap: 14px; align-items: center; padding: 12px 40px 12px 12px; color: #EDF2F0; text-decoration: none; }
.sys-pop__thumb { position: relative; flex: 0 0 132px; aspect-ratio: 16 / 9; border-radius: 10px; overflow: hidden; background: #0A1417; }
.sys-pop__thumb img { width: 100%; height: 100%; object-fit: cover; display: block; transition: transform 0.5s var(--ease-out); }
.sys-pop__link:hover .sys-pop__thumb img { transform: scale(1.06); }
.sys-pop__play { position: absolute; left: 50%; top: 50%; width: 34px; height: 34px; margin: -17px 0 0 -17px; border-radius: 50%; display: grid; place-items: center; background: var(--color-clay); box-shadow: 0 6px 18px rgba(110, 122, 63, 0.45); animation: sysPopPulse 2.4s ease-in-out infinite; }
.sys-pop__play svg { width: 14px; height: 14px; fill: #fff; margin-left: 2px; }
.sys-pop__dur { position: absolute; right: 5px; bottom: 5px; padding: 1px 5px; border-radius: 4px; background: rgba(0, 0, 0, 0.8); font-size: 10.5px; font-weight: 500; }
.sys-pop__text { display: flex; flex-direction: column; gap: 4px; min-width: 0; }
.sys-pop__text strong { font-size: 14.5px; font-weight: 500; line-height: 1.3; }
.sys-pop__text > span:not(.sys-pop__cta) { font-size: 12.5px; font-weight: 300; line-height: 1.45; color: rgba(237, 242, 240, 0.62); }
.sys-pop__cta { display: inline-flex; align-items: center; gap: 5px; margin-top: 2px; font-size: 12.5px; font-weight: 500; color: var(--color-clay); }
.sys-pop__cta svg { width: 13px; height: 13px; fill: none; stroke: currentColor; stroke-width: 2; stroke-linecap: round; stroke-linejoin: round; transition: transform 0.25s ease; }
.sys-pop__link:hover .sys-pop__cta svg { transform: translateX(3px); }
.sys-pop__close { position: absolute; top: 10px; right: 10px; width: 26px; height: 26px; border-radius: 50%; border: 0; padding: 0; display: grid; place-items: center; background: rgba(237, 242, 240, 0.08); color: rgba(237, 242, 240, 0.7); cursor: pointer; transition: background-color 0.2s ease, color 0.2s ease, transform 0.2s ease; }
.sys-pop__close:hover { background: rgba(237, 242, 240, 0.16); color: #fff; transform: rotate(90deg); }
.sys-pop__close svg { width: 13px; height: 13px; fill: none; stroke: currentColor; stroke-width: 2.2; stroke-linecap: round; }
@keyframes sysPopPulse { 0%, 100% { box-shadow: 0 0 0 0 rgba(110, 122, 63, 0.5); } 60% { box-shadow: 0 0 0 9px rgba(110, 122, 63, 0); } }
@media (max-width: 640px) {
  .sys-pop { left: 12px; right: 12px; bottom: 12px; width: auto; max-width: none; }
  .sys-pop__thumb { flex-basis: 108px; }
}

/* ============================================================
   MOTION PASS
============================================================ */
/* Softer, Technis-like reveal: rise + un-blur */
.animate-fade-up { filter: blur(6px); transition: opacity 0.8s var(--ease-out), transform 0.8s var(--ease-out), filter 0.8s var(--ease-out); }
.animate-fade-up.is-visible { filter: none; }

/* Hero: the three headline lines arrive one by one */
.hero__headline.animate-fade-up { filter: none; transform: none; opacity: 1; }
.hero__headline .hero__line { opacity: 0; transform: translateY(22px); filter: blur(8px); transition: opacity 0.9s var(--ease-out), transform 0.9s var(--ease-out), filter 0.9s var(--ease-out); }
.hero__headline .hero__line--2 { transition-delay: 0.12s; }
.hero__headline .hero__line--3 { transition-delay: 0.24s; }
.hero__headline.is-visible .hero__line { opacity: 1; transform: none; filter: none; }
.hero__topo img { animation: topoDrift 28s ease-in-out infinite alternate; }
@keyframes topoDrift { from { transform: translate3d(0, 0, 0) scale(1); } to { transform: translate3d(-1.5%, 1%, 0) scale(1.03); } }

/* Staggered children (set up by main.js) */
.js-motion [data-si] { opacity: 0; transform: translateY(16px); transition: opacity 0.6s var(--ease-out), transform 0.7s var(--ease-out), box-shadow 0.3s ease, border-color 0.3s ease; transition-delay: calc(0.12s + var(--si) * 0.08s); }
.js-motion .is-visible [data-si], .js-motion [data-si].is-visible { opacity: 1; transform: none; }
.js-motion .is-visible [data-si]:hover { transition-delay: 0s; }

/* Count-up numbers keep their width steady */
.kpi-box__val, .stat-num { font-variant-numeric: tabular-nums; }

/* Heading accent sweep */
.js-motion em.sweep { display: inline-block; clip-path: inset(-25% 100% -25% -6%); transition: clip-path 0.9s cubic-bezier(0.65, 0, 0.35, 1) 0.15s; }
.js-motion em.sweep.is-lit { clip-path: inset(-25% -12% -25% -6%); }

/* Timeline: line draws, dots pop */
.js-motion .pc-timeline li { border-top-color: transparent; }
.js-motion .pc-timeline li::after { content: ""; position: absolute; top: -1px; left: 0; right: 0; height: 1px; background: rgba(237, 242, 240, 0.14); transform: scaleX(0); transform-origin: left; transition: transform 0.9s var(--ease-out); transition-delay: calc(0.1s + var(--si) * 0.15s); }
.js-motion .pc-timeline.is-visible li::after { transform: none; }
.js-motion .pc-timeline li::before { transform: scale(0); transition: transform 0.5s cubic-bezier(0.34, 1.56, 0.64, 1); transition-delay: calc(0.2s + var(--si) * 0.15s); }
.js-motion .pc-timeline.is-visible li::before { transform: none; }

/* Hover polish */
.kpi-box { transition: transform 0.3s var(--ease-out), border-color 0.3s ease; }
.kpi-box:hover { transform: translateY(-3px); }
.js-motion .is-visible .kpi-box[data-si]:hover { transform: translateY(-3px); }
.yt-card__thumb img { transition: transform 0.6s var(--ease-out); }
.yt-card:hover .yt-card__thumb img { transform: scale(1.04); }
.yt-card__thumb { overflow: hidden; }
.pc-card { will-change: auto; }
.pc-card.is-visible:hover { transform: translateY(-3px); }
.pc-vis--net .pcn-sat:hover { cursor: default; }
.btn-cta, .ft-btn, .faq-btn, .eligibility__closer-btn { transition: transform 0.25s var(--ease-out), box-shadow 0.25s ease, background-color 0.25s ease; }
.btn-cta:hover, .ft-btn:hover, .faq-btn:hover { transform: translateY(-2px); }

@media (prefers-reduced-motion: reduce) {
  .animate-fade-up, .hero__headline .hero__line { filter: none !important; opacity: 1 !important; transform: none !important; transition: none !important; }
  .hero__topo img, .pcn-core, .pcn-edges path, .pck-flow, .pc-playhead, .pc-rec i, .sys-pop__play { animation: none !important; }
  .pc-card *, .pc-card { transition: none !important; }
  .pc-card .pcs-tile, .pc-card .pcn-sat, .pc-card .pc-file, .pc-card .pc-doc > span, .pc-card .pck-q { opacity: 1 !important; transform: none !important; }
  .pc-card .pck-lead { stroke-dashoffset: 0 !important; }
  .pc-card .pc-stage { clip-path: none !important; }
  .pc-card .pc-track i, .pc-card .pc-yours { transform: none !important; }
  .sys-pop { transition: none; }
}

/* ============================================================
   SAAS OFFER PAGE: "why a SaaS specialist" section
============================================================ */
.results__heading em { font-style: normal; color: var(--color-clay); }
.sr-only { position: absolute; width: 1px; height: 1px; margin: -1px; padding: 0; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0; }

.sx { background: #0D191D; color: #EDF2F0; padding: 112px var(--section-px) 120px; }
.sx-inner { max-width: 1200px; margin: 0 auto; }
.sx-header { max-width: 720px; margin: 0 0 48px; }
.sx-title { font-family: var(--font-serif); font-weight: 400; font-size: clamp(36px, 4.4vw, 60px); line-height: 1.04; letter-spacing: -0.01em; margin: 0 0 16px; color: #EDF2F0; }
.sx-title em { font-style: normal; color: var(--color-clay); }
.sx-sub { font-size: 16.5px; line-height: 1.6; color: rgba(237, 242, 240, 0.55); margin: 0; max-width: 58ch; }


.sx-story { margin-top: 14px; display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.05fr); gap: 40px; align-items: center; padding: 40px; border-radius: 22px; background: linear-gradient(180deg, #172A31 0%, #13242A 100%); border: 1px solid rgba(110, 122, 63, 0.22); }
.sx-story__kicker { display: block; font-size: 12.5px; font-weight: 500; letter-spacing: 0.04em; text-transform: uppercase; color: var(--color-clay); margin-bottom: 12px; }
.sx-story__title { font-family: var(--font-serif); font-weight: 400; font-size: clamp(28px, 3vw, 40px); line-height: 1.08; margin: 0 0 18px; color: #EDF2F0; }
.sx-story__title em { font-style: normal; color: var(--color-clay); }
.sx-story__text p { font-size: 15px; font-weight: 300; line-height: 1.65; color: rgba(237, 242, 240, 0.62); margin: 0 0 12px; max-width: 52ch; }
.sx-story__text p:last-child { margin-bottom: 0; }
.sx-story__vis { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.sx-feed { display: flex; flex-direction: column; gap: 8px; padding: 14px; border-radius: 14px; background: rgba(237, 242, 240, 0.04); border: 1px solid rgba(237, 242, 240, 0.08); }
.sx-feed__h { display: flex; flex-direction: column; gap: 2px; font-size: 13px; font-weight: 500; color: #EDF2F0; margin-bottom: 4px; }
.sx-feed__h b { font-weight: 300; font-size: 11.5px; color: rgba(237, 242, 240, 0.45); }
.sx-feed__row { display: flex; align-items: center; gap: 8px; padding: 6px; border-radius: 10px; background: rgba(237, 242, 240, 0.04); }
.sx-feed__thumb { flex: 0 0 46px; height: 26px; border-radius: 5px; background: linear-gradient(135deg, #273B41, #16262C); }
.sx-feed--after .sx-feed__thumb { background: linear-gradient(135deg, #4E5729, #1B2E35); }
.sx-feed__lines { flex: 1; min-width: 0; display: flex; flex-direction: column; gap: 4px; }
.sx-feed__lines i { display: block; height: 4px; border-radius: 2px; background: rgba(237, 242, 240, 0.16); }
.sx-feed__lines i + i { width: 60%; background: rgba(237, 242, 240, 0.09); }
.sx-tag { flex-shrink: 0; padding: 2px 7px; border-radius: 999px; font-size: 10px; font-weight: 500; background: rgba(237, 242, 240, 0.1); color: rgba(237, 242, 240, 0.6); }
.sx-tag--clay { background: var(--color-clay); color: #fff; }
.sx-feed--before { opacity: 0.75; }
/* rows tick in once the card is visible */
.js-motion .sx-story .sx-feed__row { opacity: 0; transform: translateY(6px); transition: opacity 0.5s ease, transform 0.5s var(--ease-out); }
.js-motion .sx-story.is-visible .sx-feed__row { opacity: 1; transform: none; }
.js-motion .sx-feed--before .sx-feed__row:nth-child(2) { transition-delay: 0.2s; } .js-motion .sx-feed--before .sx-feed__row:nth-child(3) { transition-delay: 0.3s; } .js-motion .sx-feed--before .sx-feed__row:nth-child(4) { transition-delay: 0.4s; }
.js-motion .sx-feed--after .sx-feed__row:nth-child(2) { transition-delay: 0.6s; } .js-motion .sx-feed--after .sx-feed__row:nth-child(3) { transition-delay: 0.7s; } .js-motion .sx-feed--after .sx-feed__row:nth-child(4) { transition-delay: 0.8s; }

@media (max-width: 900px) {
  .sx-story { grid-template-columns: 1fr; padding: 28px; gap: 28px; }
}
@media (max-width: 720px) {
  .sx { padding: 80px var(--section-px) 88px; }
  .sx-story__vis { grid-template-columns: 1fr; }
}

/* SaaS page: specialist advantages grid (replaces the comparison table) */
.sx-grid { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 14px; }
.sx-card { display: flex; flex-direction: column; gap: 10px; padding: 26px; border-radius: 22px; background: #13242A; border: 1px solid rgba(237, 242, 240, 0.07); min-width: 0; transition: border-color 0.3s ease, transform 0.3s var(--ease-out); }
.sx-card:hover { border-color: rgba(110, 122, 63, 0.35); transform: translateY(-3px); }
.sx-icon { width: 40px; height: 40px; border-radius: 12px; display: grid; place-items: center; background: rgba(110, 122, 63, 0.14); margin-bottom: 6px; }
.sx-icon svg { width: 20px; height: 20px; fill: none; stroke: var(--color-clay); stroke-width: 1.7; stroke-linecap: round; stroke-linejoin: round; }
.sx-card__title { margin: 0; font-family: var(--font-sans); font-size: 18px; font-weight: 500; color: #EDF2F0; }
.sx-card p { margin: 0; font-size: 14.5px; font-weight: 300; line-height: 1.6; color: rgba(237, 242, 240, 0.6); }
@media (max-width: 960px) { .sx-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
@media (max-width: 600px) { .sx-grid { grid-template-columns: 1fr; } .sx-card { padding: 22px; } }

/* SaaS page: Victor's podcast clip full width, proof row underneath */
.case-study--stacked .case-study__media { grid-template-columns: 1fr; }
.case-study--stacked .vt-podcast { height: auto; }
.case-study--stacked .vt-podcast__q { font-size: clamp(18px, 1.8vw, 24px); }
.case-study--stacked .media-right { display: grid; grid-template-columns: minmax(0, 1.25fr) minmax(0, 1fr); align-items: start; height: auto; }
@media (max-width: 760px) { .case-study--stacked .media-right { grid-template-columns: 1fr; } }

/* ============================================================
   BRAND BOOK V3 LAYER
   Grounds, display type and accents from brand/YTGE-Brand-Book-v3.
   Dark and light sections stay where they were; Results moves to
   the slide 13 ground, Why YouTube to the slide 14 sage.
============================================================ */

/* ---- Display type: Unbounded regular, accent words bold ---- */
.hero__headline, .results__heading, .wy-title, .pc-title, .offer__heading,
.eligibility__heading, .about__heading, .booking__heading, .faq-section__title,
.videos-title, .wy-item__title, .process-month__t, .pc-timeline strong, .ft-tagline {
  font-weight: 400;
  letter-spacing: -0.035em;
}
.hero__headline em, .results__heading em, .wy-title em, .pc-title em,
.offer__heading-accent, .eligibility__heading em, .elig-card__accent, .about__heading em,
.faq-section__title em, .videos-title em {
  font-style: normal;
  font-weight: 700;
  color: inherit;
}
.hero__headline em.hero__accent { color: var(--olive-dk); }

.hero__headline        { font-size: clamp(2rem, 3vw, 3.4rem); line-height: 1.12; }
@media (max-width: 1199px) { .hero__headline { font-size: clamp(1.75rem, 4.6vw, 2.6rem); } }
.results__heading,
.about__heading        { font-size: clamp(30px, 3.3vw, 46px); line-height: 1.12; }
.wy-title, .pc-title, .offer__heading, .eligibility__heading,
.booking__heading, .videos-title { font-size: clamp(28px, 3.1vw, 44px); line-height: 1.14; }
.faq-section__title    { font-size: clamp(32px, 4vw, 58px); line-height: 1.08; }
.wy-item__title        { font-size: clamp(20px, 1.8vw, 26px); line-height: 1.2; }
.kpi-box__val          { font-size: clamp(22px, 2vw, 30px); letter-spacing: -0.03em; }
.process-month__t, .pc-timeline strong { font-size: 18px; line-height: 1.3; }
.ft-tagline            { font-size: 19px; line-height: 1.3; }
.about__quote          { font-size: 18px; line-height: 1.45; }

/* ---- Grounds ---- */
body { background-color: var(--vapour); }

.hero { background-color: var(--ash); }
.hero__topo, .booking__topo, .eligibility__topo { display: none; }

.results {
  background:
    radial-gradient(55% 45% at 22% 78%, rgba(69, 95, 103, 0.30), transparent 72%),
    radial-gradient(40% 35% at 85% 10%, rgba(39, 59, 65, 0.35), transparent 70%),
    var(--color-ink);
  color: var(--vapour);
}
.results__heading { color: var(--vapour); }

.wy { background: var(--tranquil); }
.wy-item__body { color: #1B2E35; }

.offer   { background: var(--vapour); }
.about   { background: var(--eon); }
.booking {
  background:
    radial-gradient(45% 55% at 100% 0%, rgba(174, 203, 220, 0.55), transparent 70%),
    var(--platinum);
}
.videos-section { background: var(--vapour); }
.ft { background: var(--void); }

/* Dark grounds use the light olive for accents */
.results, .process, .eligibility, .faq-section, .ft, .sys-pop { --color-clay: var(--olive-lt); }

/* ---- Elements: hairlines, no shadows, no colour icons ---- */
.hero__vsl-wrap, .hero__vsl-wrap:hover { box-shadow: none; transform: none; border: 1px solid var(--hair); }
.wy-sub { color: #1B2E35; }
.wy-dot { background: rgba(13, 25, 29, 0.28); }
.hero__sub { color: #273B41; }

/* ---- Animated backgrounds (js/brand-bg.js) ---- */
:where([data-bg]) { position: relative; }
:where([data-bg]) > :where(:not(.bb-canvas)) { position: relative; z-index: 1; }
.bb-canvas { position: absolute; inset: 0; z-index: 0; pointer-events: none; display: block; }

/* ---- Booking: dark card on the light ground, Cal in dark mode ---- */
.booking__card {
  background:
    radial-gradient(50% 40% at 20% 0%, rgba(69, 95, 103, 0.28), transparent 70%),
    var(--color-ink);
  border: 1px solid var(--hair);
}
.booking__heading { color: var(--vapour); }
.booking__sub { color: rgba(237, 242, 240, 0.62); }
.booking__cal-wrap { background: var(--panel); border: 1px solid var(--hair); box-shadow: none; }
.booking .trust-avatar { border-color: var(--color-ink); }

/* ---- SaaS pages: "Why a specialist" — dark, bordered grid, one
   animated diagram per card (layout after the Technis reference) ---- */
.sx { background: var(--color-ink); color: var(--vapour); border-top: 1px solid var(--hair); }
.sx-title { font-size: clamp(28px, 3.1vw, 44px); line-height: 1.14; letter-spacing: -0.035em; color: var(--vapour); }
.sx-sub { color: rgba(237, 242, 240, 0.6); }
.sx-story__title { font-size: clamp(22px, 2.2vw, 30px); line-height: 1.16; letter-spacing: -0.035em; }
.sx-title em, .sx-story__title em { font-style: normal; font-weight: 700; color: inherit; }
.sx { --color-clay: var(--olive-lt); }

.sx-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
}
/* one stroke per card, no fill stacked on a fill */
.sx-card {
  position: relative;
  overflow: hidden;
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
  gap: 12px;
  min-height: 250px;
  padding: 34px 34px 32px;
  border-radius: 22px;
  background: transparent;
  border: 1px solid var(--hair);
  transform: none !important;
  transition: border-color 0.3s ease;
}
.sx-card:hover { border-color: #45606A; }
.sx-card > :not(.sx-doodle) { position: relative; z-index: 1; }
.sx-card__title {
  font-family: var(--font-sans); font-size: 20px; font-weight: 500; letter-spacing: 0; color: var(--vapour); margin: 0;
}
.sx-card p { font-size: 15px; line-height: 1.6; color: rgba(237, 242, 240, 0.62); margin: 0; max-width: 46ch; }

/* faint hand-drawn diagram behind the words */
.sx-doodle {
  position: absolute;
  right: -10px;
  top: 50%;
  width: min(62%, 330px);
  height: auto;
  transform: translateY(-50%) rotate(-2deg);
  fill: none;
  stroke: rgba(237, 242, 240, 0.11);
  stroke-width: 1.6;
  stroke-linecap: round;
  stroke-linejoin: round;
  pointer-events: none;
  transition: stroke 0.4s ease, transform 0.6s var(--ease-out);
}
.sx-card:hover .sx-doodle { stroke: rgba(163, 176, 106, 0.28); transform: translateY(-50%) rotate(0deg); }
.sx-doodle path { stroke-dasharray: 900; stroke-dashoffset: 900; }
.sx-grid.is-visible .sx-doodle path { animation: sxDraw 2.4s var(--ease-out) forwards; }
.sx-grid.is-visible .sx-card:nth-child(2) .sx-doodle path { animation-delay: .15s; }
.sx-grid.is-visible .sx-card:nth-child(3) .sx-doodle path { animation-delay: .3s; }
.sx-grid.is-visible .sx-card:nth-child(4) .sx-doodle path { animation-delay: .45s; }
.sx-grid.is-visible .sx-card:nth-child(5) .sx-doodle path { animation-delay: .6s; }
.sx-grid.is-visible .sx-card:nth-child(6) .sx-doodle path { animation-delay: .75s; }
@keyframes sxDraw { to { stroke-dashoffset: 0; } }

@media (max-width: 860px) {
  .sx-grid { grid-template-columns: 1fr; }
  .sx-card { min-height: 220px; padding: 28px 24px 26px; }
}
@media (prefers-reduced-motion: reduce) {
  .sx-doodle path { stroke-dasharray: none; stroke-dashoffset: 0; animation: none !important; }
}


/* ---- Why YouTube: horizontal scroll (js in main.js) ---- */
.wy { --wy-card: min(380px, 78vw); }
.wy-stage { display: none !important; }
.wy-inner { max-width: none; }
.wy-header { padding: 0 var(--section-px); }
.wy-body { display: block; }
.wy-list {
  display: flex;
  flex-direction: row;
  gap: 24px;
  margin: 40px 0 0;
  padding: 0 var(--section-px) 8px;
  overflow-x: auto;
  scroll-snap-type: x mandatory;
  scroll-padding-left: var(--section-px);
  scrollbar-width: none;
}
.wy-list::-webkit-scrollbar { display: none; }
.wy-item {
  flex: 0 0 var(--wy-card);
  width: var(--wy-card);
  scroll-snap-align: start;
  gap: 14px;
}
.wy-item__visual { max-width: none; margin-bottom: 8px; }
.wy-dots { display: flex; justify-content: center; gap: 10px; margin: 22px 0 0; }
.wy-dot { width: 6px; height: 6px; padding: 0; border-radius: 50%; background: rgba(13, 25, 29, 0.28); transition: background-color 0.3s ease, transform 0.3s ease; }
.wy-dot.is-active { background: var(--olive-dk); transform: scale(1.35); }
.wy-inner { display: flex; flex-direction: column; }
.wy-dots { order: 3; }

.wy-num { display: none; }

/* desktop: one reason on stage at a time (transforms set in main.js) */
@media (min-width: 900px) and (min-height: 640px) {
  .wy { --wy-vis: min(440px, 34vw, calc(100vh - 360px)); }
  .wy-sticky { padding: 0; flex-direction: column; justify-content: center; overflow: hidden; }
  .wy-header { max-width: none; padding-top: 0; }
  .wy-header .wy-sub { max-width: 60ch; }
  .wy-list {
    position: relative;
    width: 100%;
    height: var(--wy-vis);
    margin: 32px 0 0;
    padding: 0;
    overflow: visible;
    scroll-snap-type: none;
  }
  .wy-item {
    position: absolute;
    inset: 0;
    width: auto;
    flex: none;
    display: grid;
    grid-template-columns: var(--wy-vis) minmax(0, 420px);
    justify-content: center;
    align-items: center;
    column-gap: clamp(48px, 7vw, 110px);
    row-gap: 0;
    opacity: 1;
    transform: none;
    pointer-events: none;
    transition: none;
  }
  .wy-item.is-active { pointer-events: auto; }
  .wy-item.is-past { transform: none; }
  .wy-item__visual { display: block; grid-column: 1; grid-row: 1 / span 2; width: var(--wy-vis); aspect-ratio: 1 / 1; margin: 0; will-change: transform, opacity; transform-origin: 50% 80%; }
  .wy-item__title { grid-column: 2; align-self: end; margin: 0 0 14px; font-size: clamp(26px, 2.4vw, 36px); will-change: transform, opacity; }
  .wy-item__body { grid-column: 2; align-self: start; font-size: 17px; max-width: 40ch; will-change: transform, opacity; }
  .wy-num {
    display: block;
    position: absolute;
    right: max(var(--section-px), calc((100vw - 1200px) / 2));
    top: 50%;
    margin-top: -0.62em;
    font-family: var(--font-serif);
    font-weight: 700;
    font-size: clamp(140px, 17vw, 260px);
    line-height: 1;
    letter-spacing: -0.06em;
    color: transparent;
    -webkit-text-stroke: 1px rgba(13, 25, 29, 0.16);
    pointer-events: none;
    z-index: -1;
  }

  /* progress rail: five labelled stops, olive fill follows the scroll */
  .wy-dots {
    position: relative;
    width: min(1000px, 84vw);
    margin: 40px auto 0;
    justify-content: space-between;
    gap: 0;
    padding-top: 12px;
  }
  .wy-dots::before, .wy-dots::after {
    content: ""; position: absolute; left: 3px; right: 3px; top: 15px; height: 1px; background: rgba(13, 25, 29, 0.22);
  }
  .wy-dots::after { right: auto; width: calc((100% - 6px) * var(--wy-p, 0)); background: var(--olive-dk); }
  .wy-dot { position: relative; z-index: 1; width: 7px; height: 7px; background: var(--tranquil); border: 1px solid rgba(13, 25, 29, 0.4); transform: none !important; }
  .wy-dot.is-done, .wy-dot.is-active { background: var(--olive-dk); border-color: var(--olive-dk); }
  .wy-dot::after {
    content: attr(aria-label);
    position: absolute; top: 16px; left: 50%; transform: translateX(-50%);
    font-size: 12px; white-space: nowrap; color: rgba(13, 25, 29, 0.5); transition: color 0.3s ease;
  }
  .wy-dot:first-child::after { left: 0; transform: none; }
  .wy-dot:last-child::after { left: auto; right: 0; transform: none; }
  .wy-dot.is-active::after { color: var(--color-ink); font-weight: 500; }
}
@media (min-width: 900px) and (min-height: 640px) and (max-height: 820px) {
  .wy { --wy-vis: min(360px, 30vw, calc(100vh - 330px)); }
  .wy-list { margin-top: 20px; }
  .wy-dots { margin-top: 28px; }
  .wy-item__body { font-size: 15.5px; }
}
/* phones: one card per swipe */
@media (max-width: 899px), (max-height: 639px) {
  .wy { --wy-card: 84vw; }
}

/* ---- 42-minute call-out: centred at the end of Process ---- */
.sys-call {
  position: relative;
  display: grid;
  grid-template-columns: minmax(0, 1fr) 260px;
  align-items: center;
  gap: 8px 28px;
  width: min(760px, 100%);
  margin: 64px auto 0;
  padding: 26px 26px 26px 34px;
  border-radius: 22px;
  border: 1px solid rgba(163, 176, 106, 0.55);
  background: var(--color-ink);
  color: var(--vapour);
  opacity: 0;
  transform: translateY(26px) scale(0.94);
  transition: opacity 0.45s ease, transform 0.6s cubic-bezier(0.34, 1.56, 0.64, 1);
  pointer-events: none;
}
/* the point: a tail aimed back up at the timeline */
.sys-call::before {
  content: "";
  position: absolute;
  left: 50%;
  top: -9px;
  width: 16px;
  height: 16px;
  margin-left: -8px;
  background: var(--color-ink);
  border-left: 1px solid rgba(163, 176, 106, 0.55);
  border-top: 1px solid rgba(163, 176, 106, 0.55);
  transform: rotate(45deg);
}
.sys-call.is-in { opacity: 1; transform: none; pointer-events: auto; }
.sys-call.is-gone { opacity: 0; transform: translateY(10px) scale(0.97); pointer-events: none; transition-duration: 0.3s; }
.sys-call__text { position: relative; display: flex; flex-direction: column; gap: 8px; padding-right: 30px; }
.sys-call__text strong { font-family: var(--font-serif); font-weight: 400; font-size: clamp(19px, 1.7vw, 24px); line-height: 1.22; letter-spacing: -0.03em; }
.sys-call__text span { font-size: 15px; line-height: 1.5; color: rgba(237, 242, 240, 0.62); }
.sys-call__arrow {
  position: absolute; right: -26px; bottom: -18px; width: 76px; height: 38px;
  fill: none; stroke: var(--olive-lt); stroke-width: 1.6; stroke-linecap: round; stroke-linejoin: round;
  stroke-dasharray: 160; stroke-dashoffset: 160; transition: stroke-dashoffset 0.9s ease 0.35s;
}
.sys-call.is-in .sys-call__arrow { stroke-dashoffset: 0; }
.sys-call__video {
  position: relative; display: block; aspect-ratio: 16 / 9; border-radius: 12px; overflow: hidden;
  border: 1px solid var(--hair);
}
.sys-call__video img { width: 100%; height: 100%; object-fit: cover; display: block; transition: transform 0.5s var(--ease-out); }
.sys-call__video:hover img { transform: scale(1.05); }
.sys-call__play {
  position: absolute; left: 50%; top: 50%; width: 46px; height: 46px; margin: -23px 0 0 -23px; border-radius: 50%;
  display: grid; place-items: center; background: var(--olive-lt); animation: sysPopPulse 2.4s ease-in-out infinite;
}
.sys-call__play svg { width: 18px; height: 18px; fill: var(--color-ink); margin-left: 3px; }
.sys-call__video:focus-visible { outline: 2px solid var(--olive-lt); outline-offset: 3px; }
.sys-call__dur { position: absolute; right: 7px; bottom: 7px; padding: 2px 6px; border-radius: 4px; background: rgba(5, 9, 10, 0.85); font-size: 11px; font-weight: 500; }
.sys-call .sys-pop__close { top: -13px; right: -13px; background: var(--color-ink); border: 1px solid rgba(163, 176, 106, 0.55); color: var(--vapour); }
@media (max-width: 640px) {
  .sys-call { grid-template-columns: 1fr; padding: 24px 20px 20px; margin-top: 48px; }
  .sys-call__arrow { display: none; }
  .sys-call__text { padding-right: 34px; }
}
@media (prefers-reduced-motion: reduce) {
  .sys-call { transition: opacity 0.3s ease; transform: none; }
  .sys-call__arrow { stroke-dashoffset: 0; transition: none; }
}

/* ---- Process: stroked boxes, never a fill stacked on a fill ---- */
.pc-card, .pc-card--accent { background: transparent; border: 1px solid var(--hair); }
.pc-card:hover { border-color: #45606A; }
.pc-card--accent { border-color: rgba(163, 176, 106, 0.35); }
.pc-vis, .pc-vis--click { background: transparent; border: 1px solid var(--hair); }
.pcs-tile { background: transparent; border: 1px solid var(--hair); }
.pcs-chip { background: transparent; border-color: #35505A; }
.pcs-chip--clay { background: var(--color-clay); border-color: var(--color-clay); color: var(--color-ink); }
.pc-stage:not(:last-child), .pc-file { background: transparent; border: 1px solid #35505A; }
.pc-stage:last-child { color: var(--color-ink); }
.pc-rec { background: transparent; border: 1px solid #35505A; }
.pcn-sat > rect:first-child { fill: var(--color-ink); stroke: #35505A; }
.pck-panel { fill: none; stroke: #35505A; stroke-width: 1; }

/* ============================================================
   REVIEW ROUND 3 (SaaS + AI feedback, applied to all pages)
   - "Why a specialist" goes light: Results above it is already dark.
   - It becomes one shared stroke grid: cells drawn in 1px Ash, the
     frame's Eon fill shows in the seams and corners. Cell widths
     vary, and the sketches shrink to a corner note behind the words.
   - Process becomes the same shared grid, built from fill boxes.
============================================================ */

/* ---- Why a specialist: light ground ---- */
.sx {
  --color-clay: var(--olive);
  background: var(--vapour);
  color: var(--color-ink);
  border-top: 0;
}
.sx-title { color: var(--color-ink); }
.sx-sub { color: var(--deep-slate); }

/* the frame: an Eon panel, cells sit 4px inside it */
.sx-grid {
  grid-template-columns: repeat(12, minmax(0, 1fr));
  gap: 4px;
  padding: 4px;
  border-radius: 31px;
  background: var(--eon);
}
.sx-card {
  grid-column: span 4;
  min-height: 236px;
  padding: 30px 32px 30px;
  border-radius: 27px;
  background: var(--vapour);
  border: 1px solid var(--ash);
}
.sx-card--w5 { grid-column: span 5; }
.sx-card--w7 { grid-column: span 7; }
.sx-card--w8 { grid-column: span 8; }
.sx-card:hover { border-color: var(--tranquil); }
.sx-card__title { color: var(--color-ink); }
.sx-card p { color: var(--deep-slate); }

/* the sketch: a small hand-drawn note in the top corner, 1px slate */
.sx-doodle {
  top: 14px;
  right: 14px;
  width: clamp(128px, 32%, 196px);
  transform: none;
  stroke: rgba(69, 95, 103, 0.34);
  stroke-width: 1.5;
}
.sx-card:hover .sx-doodle { stroke: rgba(78, 87, 41, 0.6); transform: rotate(-2deg); }
.sx-card--w7 .sx-doodle, .sx-card--w8 .sx-doodle { width: clamp(150px, 26%, 220px); }

/* Victor's story lives in the grid as the wide closing cell */
.sx-card.sx-story {
  margin-top: 0;
  display: grid;
  justify-content: stretch;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  align-items: center;
  gap: 28px;
  padding: 30px 32px;
  background: var(--vapour);
  border: 1px solid var(--ash);
  border-radius: 27px;
}
.sx-story__kicker { color: var(--olive-dk); }
.sx-story__title { color: var(--color-ink); }
.sx-story__text p { color: var(--deep-slate); font-weight: 400; }
.sx-feed { background: transparent; border: 1px solid var(--ash); }
.sx-feed__h { color: var(--color-ink); }
.sx-feed__h b { color: var(--blue-blood); }
.sx-feed__row { background: transparent; border: 1px solid rgba(195, 200, 192, 0.6); }
.sx-feed__thumb { background: linear-gradient(135deg, var(--mineral), var(--ash)); }
.sx-feed--after .sx-feed__thumb { background: linear-gradient(135deg, var(--deep-slate), var(--hair)); }
.sx-feed__lines i { background: rgba(69, 95, 103, 0.22); }
.sx-feed__lines i + i { background: rgba(69, 95, 103, 0.12); }
.sx-tag { background: transparent; border: 1px solid var(--ash); color: var(--blue-blood); }
.sx-tag--clay { background: var(--olive); border-color: var(--olive); color: #fff; }

/* the story's rows reveal with the grid it now sits in */
.js-motion .sx-grid.is-visible .sx-story .sx-feed__row { opacity: 1; transform: none; }

@media (max-width: 1100px) {
  .sx-card.sx-story { grid-template-columns: minmax(0, 1fr); }
}
@media (max-width: 860px) {
  .sx-grid { grid-template-columns: 1fr; border-radius: 26px; }
  .sx-card, .sx-card--w5, .sx-card--w7, .sx-card--w8 { grid-column: auto; min-height: 210px; padding: 26px 22px 24px; border-radius: 23px; }
  .sx-card.sx-story { padding: 26px 22px; }
  .sx-doodle, .sx-card--w7 .sx-doodle, .sx-card--w8 .sx-doodle { width: 132px; top: 10px; right: 10px; }
}

/* ---- Process: one shared grid of fill boxes ---- */
.pc-grid {
  gap: 4px;
  padding: 4px;
  border-radius: 30px;
  background: var(--void);
}
.pc-card, .pc-card--accent {
  border-radius: 26px;
  background: var(--panel);
  border: 0;
  box-shadow: none;
}
.pc-card:hover { background: #172B32; }
.pc-card.is-visible:hover { transform: none; }
/* the one we mean: a 1px olive rule on its fill, no second colour */
.pc-card--accent { box-shadow: inset 0 0 0 1px rgba(163, 176, 106, 0.32); }
/* inside a fill box the diagrams stay as strokes, and smaller */
.pc-vis, .pc-vis--click { border-color: rgba(237, 242, 240, 0.09); }
@media (min-width: 961px) {
  .pc-vis { height: 172px; }
  .pc-vis--strategy { height: auto; min-height: 172px; }
  .pc-card--tall .pc-vis { height: 340px; }
  .pc-card--row .pc-vis { height: 190px; }
}
.pcs-tile { border-color: rgba(237, 242, 240, 0.09); }
@media (max-width: 760px) {
  .pc-grid { border-radius: 26px; }
  .pc-card, .pc-card--accent { border-radius: 22px; }
}

/* ============================================================
   REVIEW ROUND 4 (SaaS + AI feedback, applied to all pages)
   - Why YouTube on phones: the section pins and the cards move
     sideways as you scroll down, same as desktop. No swiping.
   - Click Orchestration diagram: each box gets its own fill.
============================================================ */

/* ---- Why YouTube: scroll-driven track on phones (.wy--track set in js) ---- */
.wy--track .wy-sticky {
  position: sticky;
  top: 0;
  height: 100vh;
  height: 100svh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: calc(var(--nav-height) + 4px) 0 20px;
  overflow: hidden;
}
.wy--track .wy-inner { width: 100%; min-width: 0; }
.wy--track .wy-title { font-size: clamp(30px, 8.4vw, 40px); margin-bottom: 10px; }
.wy--track .wy-sub { font-size: 14.5px; line-height: 1.5; }
.wy--track .wy-list {
  margin-top: 22px;
  overflow: visible;
  scroll-snap-type: none;
  will-change: transform;
}
.wy--track .wy-item { opacity: 0.35; transition: opacity 0.35s ease; }
.wy--track .wy-item.is-active { opacity: 1; }
.wy--track .wy-item__visual { width: min(100%, 30svh); }
.wy--track .wy-item__title { font-size: 26px; }
.wy--track .wy-item__body { font-size: 15px; line-height: 1.55; }
.wy--track .wy-dots { margin-top: 18px; }
@media (max-height: 700px) {
  .wy--track .wy-sub { display: none; }
}

/* ---- Click Orchestration: a different fill per box ---- */
.pck-panel { fill: var(--hair); stroke: none; }
.pck-box { fill: var(--color-ink); stroke: none; }
.pck-pill rect, .pc-card.is-visible .pck-pill rect { stroke: none; }
.pck-pill rect { fill: rgba(237, 242, 240, 0.08); }
.pc-card.is-visible .pck-pill[style*="--p:0"] rect { fill: var(--olive-dk); }
.pc-card.is-visible .pck-pill[style*="--p:1"] rect { fill: var(--deep-slate); }
.pc-card.is-visible .pck-pill[style*="--p:2"] rect { fill: #35505A; }
.pc-card.is-visible .pck-pill[style*="--p:3"] rect { fill: var(--blue-blood); }
.pck-pill text { fill: var(--vapour); }

/* ============================================================
   Offer 3.0 B round 2: hand note callout, hero month rail,
   month timeline, "plugs into your engine" cards
============================================================ */
@font-face {
  font-family: 'Architects Daughter';
  src: url('../assets/fonts/ArchitectsDaughter/architects-daughter-latin-400-normal.woff2') format('woff2');
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}
:root {
  --plum: #7A4A70;
  --plum-dark: #B98BAF;
  --font-hand: 'Architects Daughter', 'Bradley Hand', 'Segoe Print', cursive;
}

/* ---- Hero sub block: the paragraph, the month rail, the margin note ---- */
.hero__lede { position: relative; max-width: 820px; margin: 0 auto clamp(34px, 3vw, 48px); }
.hero__lede .hero__sub { margin: 0 auto; max-width: none; }

/* Margin note in the founder's hand (brand book p07: Plum, once per page) */
.hero-note {
  position: absolute;
  left: calc(100% + 26px);
  top: 2px;
  width: 205px;
  margin: 0;
  font-family: var(--font-hand);
  font-weight: 400;
  font-size: 15px;
  line-height: 1.4;
  color: var(--plum);
  text-align: left;
  transform: rotate(-3deg);
  transform-origin: left top;
}
.hero-note__arrow {
  position: absolute;
  left: -46px;
  top: 30px;
  width: 50px;
  height: 34px;
  overflow: visible;
}
.hero-note__arrow path {
  fill: none;
  stroke: var(--plum);
  stroke-width: 1.2;
  stroke-linecap: round;
  stroke-linejoin: round;
  stroke-dasharray: 90;
  stroke-dashoffset: 90;
  animation: heroNoteDraw 0.9s cubic-bezier(0.65, 0, 0.35, 1) 1.2s forwards;
}
@keyframes heroNoteDraw { to { stroke-dashoffset: 0; } }

/* Not enough room beside the paragraph: the note drops under it, still to the side */
@media (max-width: 1379px) {
  .hero-note {
    position: relative;
    left: auto;
    top: auto;
    display: block;
    width: fit-content;
    max-width: 260px;
    margin: 20px 0 0 auto;
    padding-left: 46px;
    transform: rotate(-2deg);
  }
  .hero-note__arrow { left: 0; top: -14px; width: 40px; height: 30px; transform: scaleY(-1); }
}
@media (max-width: 640px) {
  .hero-note { margin-right: 4px; font-size: 14.5px; }
}
@media (prefers-reduced-motion: reduce) {
  .hero-note__arrow path { animation: none; stroke-dashoffset: 0; }
}

/* Month rail, drawn like the Why YouTube status line: 7px dots on a 1px rail */
.mrail {
  position: relative;
  list-style: none;
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 16px;
  max-width: 660px;
  margin: 22px auto 0;
  padding: 0;
  text-align: center;
}
.mrail::before, .mrail::after {
  content: ""; position: absolute; top: 3px; left: calc((100% - 32px) / 6); right: calc((100% - 32px) / 6); height: 1px;
  background: rgba(13, 25, 29, 0.22);
}
.mrail::after { background: var(--olive-dk); transform-origin: left; }
.mrail li { position: relative; padding-top: 16px; min-width: 0; }
.mrail li::before {
  content: ""; position: absolute; top: 0; left: 50%; margin-left: -3.5px; width: 7px; height: 7px; border-radius: 50%;
  background: var(--olive-dk); border: 1px solid var(--olive-dk); box-sizing: border-box; z-index: 1;
}
.mrail b { display: block; font-size: 12px; font-weight: 500; color: var(--color-ink); line-height: 1.3; }
.mrail span { display: block; font-size: 13px; line-height: 1.45; color: rgba(13, 25, 29, 0.62); margin-top: 2px; }
.js-motion .mrail::after { transform: scaleX(0); animation: mrailDraw 1.4s cubic-bezier(0.65, 0, 0.35, 1) 0.6s forwards; }
.js-motion .mrail li::before { background: var(--ash); border-color: rgba(13, 25, 29, 0.4); animation: mrailDot 0.3s ease forwards; animation-delay: calc(0.6s + var(--i, 0) * 0.65s); }
@keyframes mrailDraw { to { transform: none; } }
@keyframes mrailDot { to { background: var(--olive-dk); border-color: var(--olive-dk); } }
@media (max-width: 640px) {
  .mrail { gap: 10px; }
  .mrail::before, .mrail::after { left: calc((100% - 20px) / 6); right: calc((100% - 20px) / 6); }
  .mrail span { font-size: 12px; }
}
@media (prefers-reduced-motion: reduce) {
  .js-motion .mrail::after { animation: none; transform: none; }
  .js-motion .mrail li::before { animation: none; background: var(--olive-dk); border-color: var(--olive-dk); }
}

/* ---- Guarantee block, right before the booking card ---- */
.gtee { background: var(--platinum); padding: 80px var(--section-px) 8px; }
.gtee__inner {
  max-width: 1100px; margin: 0 auto; display: grid;
  grid-template-columns: minmax(0, 5fr) minmax(0, 7fr); gap: 56px; align-items: start;
}
.gtee__h { font-family: var(--font-serif); font-weight: 400; font-size: clamp(26px, 2.5vw, 36px); line-height: 1.14; letter-spacing: -0.02em; color: var(--color-ink); margin: 0; text-wrap: balance; }
.gtee__list { list-style: none; margin: 0; padding: 0; border-top: 1px solid rgba(13, 25, 29, 0.16); }
.gtee__list li {
  display: grid; grid-template-columns: 40px minmax(0, 1fr); gap: 8px; padding: 16px 0;
  border-bottom: 1px solid rgba(13, 25, 29, 0.16); font-size: 16.5px; line-height: 1.55; color: #273B41;
}
.gtee__n { font-size: 12px; font-weight: 500; letter-spacing: 0.06em; color: var(--olive-dk); padding-top: 4px; font-variant-numeric: tabular-nums; }
@media (max-width: 860px) {
  .gtee { padding-top: 64px; }
  .gtee__inner { grid-template-columns: 1fr; gap: 24px; }
}

/* ---- Process month timeline, in the same status-line style (dark ground) ---- */
.mtl {
  position: relative; list-style: none; margin: 48px 0 0; padding: 0;
  display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 32px;
}
.mtl::before, .mtl::after {
  content: ""; position: absolute; top: 3px; left: 3px; right: calc((100% - 64px) / 3 - 4px); height: 1px;
  background: rgba(237, 242, 240, 0.16);
}
.mtl::after { background: var(--olive-lt); transform-origin: left; }
.mtl li { position: relative; padding-top: 22px; display: flex; flex-direction: column; min-width: 0; }
.mtl__dot {
  position: absolute; top: 0; left: 0; z-index: 1; width: 7px; height: 7px; border-radius: 50%;
  background: var(--olive-lt); border: 1px solid var(--olive-lt); box-sizing: border-box;
}
.mtl__m { font-size: 12px; color: rgba(237, 242, 240, 0.5); margin-bottom: 6px; }
.mtl__t { font-family: var(--font-sans); font-weight: 500; font-size: 16px; line-height: 1.35; color: #EDF2F0; margin-bottom: 4px; }
.mtl__d { font-size: 14px; line-height: 1.55; font-weight: 300; color: rgba(237, 242, 240, 0.6); max-width: 40ch; }
.js-motion .mtl::after { transform: scaleX(0); transition: transform 1.5s cubic-bezier(0.65, 0, 0.35, 1) 0.15s; }
.js-motion .mtl.is-visible::after { transform: none; }
.js-motion .mtl__dot { background: var(--panel); border-color: rgba(237, 242, 240, 0.4); transition: background 0.3s ease, border-color 0.3s ease; transition-delay: calc(0.2s + var(--si, 0) * 0.6s); }
.js-motion .mtl.is-visible .mtl__dot { background: var(--olive-lt); border-color: var(--olive-lt); }
@media (max-width: 760px) {
  .mtl { grid-template-columns: 1fr; gap: 26px; margin-top: 40px; }
  .mtl::before, .mtl::after { top: 4px; bottom: 4px; left: 3px; right: auto; width: 1px; height: auto; }
  .mtl::after { transform-origin: top; }
  .js-motion .mtl::after { transform: scaleY(0); }
  .js-motion .mtl.is-visible::after { transform: none; }
  .mtl li { padding: 0 0 0 26px; }
  .mtl__dot { top: 4px; }
  .mtl__d { max-width: none; }
}
@media (prefers-reduced-motion: reduce) {
  .js-motion .mtl::after { transition: none; transform: none; }
  .js-motion .mtl__dot { transition: none; background: var(--olive-lt); border-color: var(--olive-lt); }
}

/* ---- How YouTube plugs into your engine: drawn visuals, outcome cards ---- */
.plug { background: var(--eon); padding: 112px var(--section-px) 120px; }
.plug__inner { max-width: 1200px; margin: 0 auto; }
.plug__header { max-width: 720px; margin: 0 0 48px; }
.plug__title { font-family: var(--font-serif); font-weight: 400; font-size: clamp(28px, 3.1vw, 44px); line-height: 1.14; letter-spacing: -0.02em; color: var(--color-ink); margin: 0 0 16px; }
.plug__title em { font-style: normal; color: var(--olive-dk); }
.plug__sub { font-size: 16.5px; line-height: 1.6; color: #273B41; margin: 0; max-width: 60ch; }
.plug__grid { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 4px; padding: 4px; background: var(--ash); border-radius: 18px; }
.plug-card { background: var(--vapour); border: 1px solid var(--ash); border-radius: 14px; padding: 24px 22px 26px; display: flex; flex-direction: column; gap: 12px; min-width: 0; }
.plug-card__vis { height: 120px; border: 1px solid var(--ash); border-radius: 10px; display: grid; place-items: center; margin-bottom: 6px; }
.plug-card__vis svg { width: 100%; height: 100%; fill: none; stroke: var(--color-ink); stroke-width: 1; stroke-linecap: round; stroke-linejoin: round; }
.plug-card__vis .ac { stroke: var(--olive); }
.plug-card__vis .fill { fill: var(--olive); stroke: none; }
.plug-card__vis text { fill: #273B41; stroke: none; font-family: var(--font-sans); font-size: 10px; letter-spacing: 0.02em; }
.plug-card__n { font-size: 12px; font-weight: 500; letter-spacing: 0.08em; color: var(--olive-dk); }
.plug-card__t { font-family: var(--font-serif); font-weight: 400; font-size: 19px; line-height: 1.25; color: var(--color-ink); margin: 0; text-wrap: balance; }
.plug-card p { font-size: 15px; line-height: 1.6; color: #273B41; margin: 0; }
@media (max-width: 1000px) { .plug__grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
@media (max-width: 640px) {
  .plug { padding: 80px var(--section-px) 88px; }
  .plug__grid { grid-template-columns: 1fr; }
}